Item: HubSpot CRM
Rating: 10
Author: Jeffrey Pearson

Use Cases and Deployment Scope

We use HubSpot to keep track of leads, or deals, to move them through our sales pipeline. We have other links to our own internal platform so we can track our current customers. HubSpot makes it simple for me to get my day planned and be intelligent about how I approach sales, which leads to more deals won. Having the flexibility to scale to match the volume of customers as our company grows is vital to our success.

Pros and Cons

Allows for customized email templates to be designed and used - I can very quickly find exactly the right template I need to get important information to my prospects and customers quickly and efficiently.
Allows for easy internal communication about accounts among team members - it's easy to track who is working which account and share notes.

There are some limitations about which video email apps easily integrate with HS CRM.

Usability

Everyone tries to copy HubSpot CRM, the greatest compliment of all. I was shocked at how much of a copy SharpSpring actually was after using it for over a year. I have used others like ACT, GoldMine, Microsoft Dynamics and Salesforce. It doesn't crash all the time or go down like other CRMs I have used over the years and that is the biggest testament to why it's the best!

Team Alignment Benefits

We have regular updates and meetings regarding our email campaigns and the automations in effect. This allows us to be more diligent when reaching out to our prospects and customers. HubSpot is the "hub" around which our sales and marketing team revolves, it gives us a common ground when reaching out to each other.

Alternatives Considered

SharpSpring Mail+ (formerly graphicmail), GoldMine, Microsoft Dynamics 365 (formerly Microsoft Dynamics CRM) and AwsQuality Salesforce Services

I don't have a choice which CRM my company uses, I simply work here, but I love it compared others I have used in the past. It integrates well with others and doesn't crash all the time like they do.

Key Insights

Do you think HubSpot CRM delivers good value for the price?

Yes

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

Yes

Did implementation of HubSpot CRM go as expected?

I wasn't involved with the implementation phase

Would you buy HubSpot CRM again?

Yes

Other Software Used

VidGrid

Likelihood to Recommend

HubSpot CRM is very scalable and designed to grow with a business. They may not be the best fit if you require a ton of customization as their pricing can add up, but they are more economical than full blown Salesforce seats. It also integrates very well with so many other business apps to make it more useful. I especially like the fact that I can be in my Gmail and have the HubSpot overlay for a seamless feeling, like I am not constantly going back and forth between several programs to do my job.

HubSpot works because it doesn't crash like so many others I have used in the past

Overall Satisfaction with HubSpot CRM