HubSpot CRM great potential, but marketing, sales, service, customer care should be aligned!
May 01, 2022

HubSpot CRM great potential, but marketing, sales, service, customer care should be aligned!

Veronica Penzo | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with HubSpot CRM

We use HubSpot essentially for the marketing section and the sales one. The main problem is the low-rate adoption of the software, especially from the sales department. Currently, the marketing office is trying to implement different projects in order to make HubSpot CRM indispensable for other departments. The automation and reports sections are really helpful and intuitive.

Pros

  • lead generation
  • nurturing
  • automation
  • analysis

Cons

  • campaign section
  • service
  • custom report builder
  • N/A due to the low-rate adoption by the Sales department
It's the only CRM software I've ever used
Pretty bad. Sales think that HubSpot CRM is useless

Do you think HubSpot CRM delivers good value for the price?

Yes

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

No

Did implementation of HubSpot CRM go as expected?

No

Would you buy HubSpot CRM again?

Yes

Microsoft Office 2016 (discontinued), Google Analytics, Facebook Business Manager (formerly Pages Manager)
HubSpot CRM accentuates incredibly useful data about our organization's stakeholders, which could be used by our sales department for business prospecting. But the sales department thinks HubSpot isn't really intuitive and incompatible with its workload

HubSpot CRM Feature Ratings

7.8
Customer data management / contact management
10
Workflow management
10
Opportunity management
6
Integration with email client (e.g., Outlook or Gmail)
5
Quote & order management
Not Rated
Interaction tracking
Not Rated
Not Rated
Case management
Not Rated
Call center management
Not Rated
Help desk management
Not Rated
9.0
Lead management
10
Email marketing
8
3.0
Task management
3
Billing and invoicing management
Not Rated
Reporting
Not Rated
8.0
Forecasting
Not Rated
Pipeline visualization
8
Customizable reports
8
7.3
Custom fields
8
Custom objects
8
API for custom integration
6
5.0
Role-based user permissions
5
Single sign-on capability
Not Rated
7.0
Social data
7
Social engagement
7
Not Rated
Marketing automation
Not Rated
Compensation management
Not Rated
1.0
Mobile access
1

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