Not a replacement for a full-fledged marketing automation tool.
July 01, 2022
Not a replacement for a full-fledged marketing automation tool.
Score 3 out of 10
Vetted Review
Verified User
Overall Satisfaction with Iterable
Use it to send nurture email sends for our product team. Since Iterable can have multi-dimensional data, it also has the ability to program merge tags extensively which is very useful to send out extremely personalized emails. It handles data really well, on par with any well-known data warehousing tool. You can have multiple dimensions to any piece of data for an individual record.
- It handles data really well
- You can have multiple dimensions to any piece of data for an individual record.
- has the ability to program merge tags extensively which is very useful to send out extremely personalized emails
- missing feature - forms
- missing feature - landing pages
- missing proper analytics and insights
- positive - we can send out extremely personalized emails because of multi-dimensional data
- negative - because of missing features mentioned previously, had to resort to other tools to fill the void
- negative - no native integrations with any CRM
More than 5 million
Do you think Iterable delivers good value for the price?
Not sure
Are you happy with Iterable's feature set?
No
Did Iterable live up to sales and marketing promises?
No
Did implementation of Iterable go as expected?
No
Would you buy Iterable again?
No