First year review - With flying colours!
September 09, 2022

First year review - With flying colours!

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Iterable

Super useful for segmentation, personalisation and reporting for our marketing emails. We have been using Iterable for 1.5 years now and we are quite happy with it, we love to see the platform evolves and take our feedback for improving all its capabilities. Moreover, Iterable employees are always very kind, available and easily reachable.
  • Segmentation
  • Automation
  • Customer Service
  • Email editor
  • Reporting
  • Documentation
It has massively changed the game for us in terms of automation.
With the previous ESP, we could not be able to do any clever targeting, drip-feed campaigns or dynamic field event-based triggers. We now can!
While I think the journeys and documentation could be improved, it has provided us with a great starting set for all things automation.
Automation is still limited to the scope we want to achieve but it has allowed us to discover Iterable's platform capabilities and our own!

We have created a number of data fields that connected to Iterable have allowed us to reach out to users with the right message at the right time and the results show an incredible uplift in engagement, which is precisely what we look for in automated journeys.
Better, more personalised, faster, customised to our needs. Better, more personalised, faster, customised to our needs. Better, more personalised, faster, customised to our needs.

Do you think Iterable delivers good value for the price?

Yes

Are you happy with Iterable's feature set?

Yes

Did Iterable live up to sales and marketing promises?

Yes

Did implementation of Iterable go as expected?

Yes

Would you buy Iterable again?

Yes

For large database companies that want to create automation journeys, to move away from monolith type of email service providers to something more flexible, and agile.

It's also very important for us the fact that Iterable has offices in Europe with staff that can support us at every hour of the day, not solely in the afternoon.

Iterable Feature Ratings

WYSIWYG email editor
5
Dynamic content
7
Ability to test dynamic content
7
A/B testing
6
Mobile optimization
Not Rated
Email deliverability reporting
8
List management
8
Triggered drip sequences
7
Dashboards
6
Standard reports
6
Custom reports
6
API
7
Role-based workflow & approvals
7
Customizability
5