Iterable is a great tool for the right size company
January 30, 2023
Iterable is a great tool for the right size company
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with Iterable
We use Iterable to put the user journey into the hands of our marketing team and reduce the load on our engineering team to communicate with our members. Our iOS, Android, and web clients all send events to Iterable that we use to trigger campaigns to communicate with our community via email, text, and in-app messages.
- Push notification campaigns
- Complex workflows
- Track member events
- Implementation takes awhile
- We've saved significant engineering time passing the workflows over to marketing
- Simpler email marketing has driven sales on our ecommerce platform
We have a much, much easier time rolling out personalized campaigns. This can all be handed off to marketing with little to no engineering time needed.
Iterable has made it much simpler to contact users wherever they are in the marketing funner. We've been able to implement push campaigns, emails, and SMS campaigns all triggered by custom member workflows that didn't take any engineering time to develop.
Do you think Iterable delivers good value for the price?
Yes
Are you happy with Iterable's feature set?
Yes
Did Iterable live up to sales and marketing promises?
Yes
Did implementation of Iterable go as expected?
Yes
Would you buy Iterable again?
Yes