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A robust tool for social media management.
Updated July 11, 2023

A robust tool for social media management.

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Modules Used

  • Social Marketing
  • Intelligence
  • Care

Overall Satisfaction with Khoros Marketing

We use Khoros for social media posting, community management and reporting. We have different posting cadences and objectives for each brand, and all are addressed in Khoros care and marketing.
  • Custom Reporting Dashboards
  • Comment moderation
  • Automatic data exports
  • A simplified interface
  • More metric evaluation
  • On demand care team
  • It has simplified certain aspects of reporting
  • It has simplified incoming comments about our brands
We have simplified our monthly reporting across brands via custom dashboards. The dashboards include relevant widgets and text to showcase how the month performed for that brand. We added in custom colouring and images to personalize them. They are concise and informative.
We have been following damaging social mentions to be able to be aware of what people are saying (good/bad) about our brand. We are also easily able to look at sentiment comment trends to stay on top of how people are feeling about the content that we post.
It has lots of custom options for various needs. Everything from paid, organic, different content formats, reporting options, social listening. These elements can talk to each other to provide powerful data outputs.

Do you think Khoros Marketing delivers good value for the price?

Yes

Are you happy with Khoros Marketing's feature set?

Yes

Did Khoros Marketing live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Khoros Marketing go as expected?

No

Would you buy Khoros Marketing again?

Yes

Khoros has more offerings than Sprout Social. We can post more format types, more data feedsin (TikTok), reporting templates can be more detailed than Sproutsocial.
It would be well suited for companies with multiple brands to manage for posting, community management and reporting across various social media channels. It lacks some TikTok data, and does not provide detail data breakouts for dashboards.

Khoros Marketing Feature Ratings

6.3
Boolean keyword searches
6
Filtering out noise/spam
6
Sentiment analysis
7
Broad channel coverage
6
8.0
Content planning and scheduling
8
Audience targeting
8
Workflow management
8
8.0
Automated routing and prioritization
8
Customer interaction histories
8
Bulk actions
8
Not Rated
Lead generation
Not Rated
Content marketing
Not Rated
Campaigns and promotions
Not Rated
7.3
Twitter
10
Facebook
7
LinkedIn
Not Rated
Instagram
6
Pinterest
6
4.0
Campaign success analytics
6
Real-time tracking
1
Competitor analysis
5
10.0
Role-based user permissions & privileges
10
Mobile access
10

Integrating Khoros Marketing

The team supports which makes it smooth.
  • Talkwalker
  • Content Hub
Talkwalker - added in all topics, the Talkwalker/Khoros team fully supported Content Hub - linked our content hub to Khoros , Khoros fully supported
  • None at the moment.
None at the moment.
  • File import/export