Great tool for email campaigns!
Updated March 17, 2022

Great tool for email campaigns!

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Klaviyo

We use it for automated flows for promotions and new customers. We also send email and SMS Campaigns for new product launches, customer service, and some testing for our products. We use it to send customers notifications about new launches in our shop, promotions, and special discounts. We use it to service more than 50,000 subscribers to our mailing list on a weekly basis.
  • Automation
  • Email campaigns
  • Customer onboarding
  • Email design
  • navigating flows
  • tutorials
  • growth of our email base
  • increase open rate
  • higher NPS score
We've been able to improve our marketing KPIs integrally and we've been able to better service our customers, increasing our ROI by about 500% in the last year.
We have used Klaviyo to automate coupon creation for customers that engage in several behaviors we are interested in. It was not hard at all.
We've been able to map out the open rate to improve our email campaigns while testing different copies with different groups of customers. Klaviyo allows us to track behaviors within our store that we can act on and communicate opportunely to customers in different stages of the sales funnel, which has impacted our traffic and sales quite significantly.
Acquisition and retention.
It's easier to use and adapts better to a Shopify store. It also tracks customer behavior more accurately and allows us to seamlessly develop campaigns for different groups of customers. It's also quite convenient because it works with e-mail and SMS on the same flows, creating an omnichannel contact point for us with our customers.

Do you think Klaviyo delivers good value for the price?

Yes

Are you happy with Klaviyo's feature set?

Yes

Did Klaviyo live up to sales and marketing promises?

Yes

Did implementation of Klaviyo go as expected?

Yes

Would you buy Klaviyo again?

Yes

It's awesome for creating automated SMS flows for promotions and email campaigns are a breeze. We use quite a lot as well to create tests with different groups of customers. Sometimes it's hard to create the design for email campaigns and you have to fiddle a bit with HTML content, especially for images but it's always manageable for the team.

Klaviyo Feature Ratings

WYSIWYG email editor
7
Dynamic content
9
Ability to test dynamic content
9
A/B testing
9
Mobile optimization
8
Email deliverability reporting
9
List management
9
Triggered drip sequences
9
Lead nurturing automation
9
Lead scoring and grading
9
Data quality management
8
Automated sales alerts and tasks
9
Dashboards
9
Standard reports
9
Custom reports
9
API
9
Role-based workflow & approvals
9
Customizability
9
Integration with Salesforce.com
Not Rated