Ramping up on LiveRamp
April 19, 2022

Ramping up on LiveRamp

George Yates | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with LiveRamp

LiveRamp allows us to load data from a ton of different marketing and internal sources into one unified data lake for further analysis, my particular use deals with making sure all of our user interaction data can live in one location
  • Connecting to both new and old school data sources
  • Easy to unify a variety of data
  • One location for managing everything
  • Better UI
  • API connectivity
  • More complex ETL processes
  • Wide variety of connectivity
  • Ease of use
  • Durability
  • Much better overall business view from improved analytics
  • More actionable insights gained from cross platform analytics
  • More holistic view of the user experience

Do you think LiveRamp delivers good value for the price?

Not sure

Are you happy with LiveRamp's feature set?

Yes

Did LiveRamp live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of LiveRamp go as expected?

Yes

Would you buy LiveRamp again?

Yes

LiveRamp is super well suited to scenarios where you need to collect data from a variety of different sources and work with it in a unified manner. It's less well suited to scenarios where you need to do complex analysis, or ETL transformations on the data.