Item: Lusha
Rating: 10
Author: Verified User

Implementation Rating

It was so easy I don't even remember doing it. The process is a dream in terms of setting up. I would say that the onboarding, while simple, was a little more challenging to get deeper into the features. However, for our purposes, we were 90% of the way to success just through the initial setup and have no complaints.

Use Cases and Deployment Scope

The challenge is connecting with the right prospects who don't always post email. Additionally, the ability to email or call personal contacts results in a higher connection rate. Lusha opens up options when prospecting on a multi-channel campaign, unlike any other tool. LinkedIn is the main place we search for contacts and the plugin is simple to use, unlocking contact info.

Pros and Cons

Well integrated browser (Chrome) plugin.
Organized and detailed information.
Excellent dashboard for overview of data

More complete contact information.
Built in campaigns to leverage these data points.
Lusha works great within LinkedIn but could use improvement in other tools like Zoominfo, which has good info but combined, would be excellent.

Return on Investment

Time saved on research
Deeper connections with cold prospects resulting in higher success rates
Longer term workflows are simplified

Data Accuracy

The free contacts allowed alone have had a huge impact on key accounts we might otherwise not have cracked open. With a paid set of contacts, our team is able to build longer-term relationships with a larger amount of prospects. Our overall costs are lower because of the time saved in trying to connect with people in decision-making roles.

Alternatives Considered

ZoomInfo SalesOS and Hunter

Zoominfo is on par with Lusha in terms of quality of contacts but is far more expensive. Hunter.io is fine if you only need business contacts but fails in comparison with Lusha's broader options. I have used other solutions but they did not come close to working and I don't even remember what they were.

Key Insights

Do you think Lusha delivers good value for the price?

Yes

Are you happy with Lusha's feature set?

Yes

Did Lusha live up to sales and marketing promises?

Yes

Did implementation of Lusha go as expected?

Yes

Would you buy Lusha again?

Yes

Other Software Used

ZoomInfo SalesOS, LinkedIn Sales Navigator, Meet Alfred

Likelihood to Recommend

We prospect to business owners as well as individuals. In both cases, Lusha makes the process simpler through their easy-to-use Chrome extension. Knowing additional contact information, especially personal emails, and phone numbers, allows us to then personalize contact points and connect through multiple channels. Lusha's database is on par with other any other service and, in my opinion, superior when it comes to additional contact details.

Use Lusha if you want to connect more deeply with prospective clients.

Overall Satisfaction with Lusha Extension