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Mailchimp Cart feature makes it the best email marketing tool
May 03, 2022

Mailchimp Cart feature makes it the best email marketing tool

Chandan Shah | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source

Software Version

Premium

Overall Satisfaction with Mailchimp

In order to market via email, we use Mailchimp. We reach students and their parents to sell our online course offerings. Mailchimp has an excellent email delivery rate. We love this tool.
  • Email Marketing.
  • E-Commerce.
  • User Segmentation.
  • Email Template Builder.
  • Automation
  • Workflow
  • Increase in sell.
Mailchimp has all the features required for email marketing. We can create email templates using their drag and drop feature, create landing pages, user segmentation and workflows. Mailchimp has an excellent email delivery rate. Emails reach an inbox or promotional folder.
We had integrated Mailchimp with ZeroBounce and BeePro. With ZeroBounce integration we can clear our mailing list on regular interval and BeePro helps us to add email templates.
With Mailchimp, we are able to increase our sales with their cart abandoned feature.

Do you think Mailchimp delivers good value for the price?

Yes

Are you happy with Mailchimp's feature set?

Yes

Did Mailchimp live up to sales and marketing promises?

Yes

Did implementation of Mailchimp go as expected?

Yes

Would you buy Mailchimp again?

Yes

We had recently added the cart feature to our payment funnel. Mailchimp identifies the users who added a particular course in their cart and did not finish payment, then send email notifications. This helped us to target hot leads and sell them the product.

Mailchimp Feature Ratings

7.0
WYSIWYG email editor
7
Dynamic content
6
Ability to test dynamic content
6
Landing pages
7
A/B testing
7
Mobile optimization
8
Email deliverability reporting
7
List management
8
Triggered drip sequences
7
Lead Management ()
Not Rated
Campaign Management ()
Not Rated
Social Media Marketing ()
Not Rated
8.0
Standard reports
8
Platform & Infrastructure ()
Not Rated