Efficient but could be better
October 30, 2021
Efficient but could be better
Score 7 out of 10
Vetted Review
Verified User
Modules Used
- Marketo Lead Management
- Marketo Analytics
Overall Satisfaction with Adobe Marketo Engage
Adobe Marketo Engage is being used for one of our clients. It is mainly helping us when it comes to sending marketing emails. With Adobe Marketo Engage, we are able to set up different automation that saves us a lot of time but also improves the user experience.
- Emails detailed tracking
- Leads segmentation
- Landing page creation
- The platform ergonomy could be improve for the user
- Forms lack of personalization features
- The platform is often buggy
- Product Launches
- Customer Service
- Lead Management
The goal is to generate new leads using Adobe Marketo Engage forms. As we use integration between Salesforce and Marketo, it is really important for us to generate as many leads as possible so the sales team can then do a follow-up later on through Salesforce.
I usually go with Hubspot, but Adobe Marketo Engage can work as well. Just once again, for me, the fact that the interface is not much intuitive if you don't read the documentation and all the bugs that are happening (slowing down my work) are a big issue.
25,000 to 100,000
Do you think Adobe Marketo Engage delivers good value for the price?
Yes
Are you happy with Adobe Marketo Engage's feature set?
Yes
Did Adobe Marketo Engage live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Adobe Marketo Engage go as expected?
I wasn't involved with the implementation phase
Would you buy Adobe Marketo Engage again?
Yes