Overall Satisfaction with NUVI
It was strictly being used to help support social media marketing strategies. It was extremely beneficial in day to day operations as well as high-level strategic decision making. It actually allowed me to manage the entire social media strategy without having to hire another support person. It also help drive over a 1500% ROI in social media ad spend.
- Social media listening
- Content publishing, scheduling, and posting
- Strategic social media decision making for our industry
- None that I can think of - every issue I had with Nuvi they fixed within three months of me signing up for the program
- It drove engagement up over 2000%
- Increased lead generation efforts over 1400%
It honestly doesn't even compare - the cost is less with Hootsuite Pro, but the capabilities of Nuvi far exceed the expense. Nuvi not only provided solutions for problems I didn't know my company had, but it also provided training and ad hoc answers to questions I had as I worked with the program on my own!
3 - I managed the system itself. I also had our designer and traditional marketing team versed in Nuvi. This was beneficial initially for times I was out of the office, but evolved to a sort of digital dashboard to help strategize, plan, and schedule content more than a month in advance. This allowed more planning and cohesiveness for social and traditional as well as other digital avenues