Item: ON24
Rating: 8
Author: Verified User

Use Cases and Deployment Scope

Due to the Corona pandemic, all our customer seminars had to be cancelled. These seminars form an important component of our service offering. With the help of ON24, we are able to maintain and even expand the training and continuing education offerings despite the pandemic.

Pros and Cons

Professional appearance.
Easy handling for participants.
Easy access without software installations.
anonymous participation (the other participants don't know who attends).
analytics of participations is very well.
offers the possibility to add polls during the presentation to receive direct feedback.

Provision of certificates of participation.
Q&A also via audio instead of chat only.
better presentation of PPT despite the use of PPT features (Smart Art, Think Cell, Graphs).
PDF presentation.

Return on Investment

Larger target group.
More contact points.
More leads.

Use Cases for Analytics Insights

Track registration and attendance
Enable sales follow-up

COVID-19 Impact

Thanks to ON24, we were able to continue and even expand our customer seminar program. Due to the ease of use on both the provider and user side, we now have the opportunity to offer more webinars than we would have been able to offer seminars in face-to-face mode.

ON24 has expanded our range of offerings. Likewise, we reach a broader audience than with face-to-face events.

Due to the pandemic, it was not always possible to have all speakers on site in a studio. With ON24, we could easily switch between studio presentations and presentations from the home office, so the best speakers were always available, regardless of where they were working.

Scalability

In our house, all relevant organizations already have licenses.

Alternatives Considered

Microsoft Teams and Cisco Webex Meetings

By customizing the look and feel for our clients, we can create company-branded appearances. We can adjust background images in the console to the current theme or customize functionalities (e.g. download, email contact). Each webinar gets its own individual appearance.

The various engagement tools make it easier for us to retain customers and generate leads.

A big advantage is that the participants do not know who else is attending. They can participate and ask questions completely anonymously. The Q&A is only visible to the organizers and speakers.

Other Software Used

Microsoft Teams, Navisite Productivity and Collaboration (Microsoft Office 365 and MDM), Microsoft Dynamics 365 (formerly Microsoft Dynamics CRM)

Likelihood to Recommend

ON24 offers the possibility to offer presentations to a large audience. At the same time, information material can be offered directly with the help of the download function. With the help of ON24, we have expanded our target group by a lot and reach significantly more relevant people than with the face-to-face events. Compared to other meeting programs, our customers can participate using only a link. They do not have to install any software or have programs activated by the administrator. Very convenient.

Another advantage is that customers can participate anonymously for the audience. Only we, as the organizer, know who is directly participating. The audience is not visible to the other participants.

With ON24 strong performance despite pandemic

Overall Satisfaction with ON24