Overall Satisfaction with Oracle Commerce Cloud
We use Oracle Commerce Cloud for the e-commerce portion of our website. We're currently split between using OCC for the e-commerce portion and SiteCore for the Marketing and product information focus. It's far more robust and user-friendly than our previous e-commerce solution, with the ability to easily address our mobile optimization issues we've been experiencing, as well as easily running A/B tests to optimize conversion rates.
The backend is also far, far more easily utilized than our previous home grown solution, which required a significant amount of IT and programming help to add or modify any products. With Oracle Commerce Cloud, marketing can easily add, adjust, and categorize products without IT involvement.
The backend is also far, far more easily utilized than our previous home grown solution, which required a significant amount of IT and programming help to add or modify any products. With Oracle Commerce Cloud, marketing can easily add, adjust, and categorize products without IT involvement.
- OCC is mobile friendly and you can create different views easily
- IT does not need to be involved in adding and modifying products - the backend user interface is easy for marketing to work within
- A/B testing is extremely easy, requires absolutely no programming, and allows marketing to continuously optimize the website - live - and automatically implement the best working results
- Initial implementation for us has been particularly expensive, and requires the use of multiple partners. Onboarding and initial build out can be difficult, with some potential far-reaching errors.
- We've discovered from others in our use case, that if an error is made in initial product definition and hierarchy setup, they live in the instance permanently.
- Specifically, within search, it will only search 'products,' so things like warranties, articles, or other content wouldn't show up unless literally everything is an independent product.
- We anticipate mobile traffic bounce rate to drop significantly and conversion rates to increase. We're still to early on in our implementation to confirm these findings.
We weighed a few different options, including adjusting our own custom solution, but ultimately chose OCC due to Oracle's backing and integration with other Oracle items, which we also acquired (ERP, project management, etc.). Really, it's about a stable ecosystem with a massive amount of resources behind it - we're confident that any issues we run into can either be easily fixed, or it's a large enough ecosystem with users that there's an acceptable workaround that someone already has found. AI integration out-of-the-box is pretty great, too.