TrustRadius
An Asset to the Marketing Teams of Medium to Large Companies
https://www.trustradius.com/ab-testingOracle MaxymiserUnspecified7.590101
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October 15, 2019

An Asset to the Marketing Teams of Medium to Large Companies

Score 7 out of 101
Vetted Review
Verified User
Review Source

Overall Satisfaction with Oracle Maxymiser

Our Marketing team is using Oracle Maxymiser for the sole purpose of personalizing our website layouts accurately for our customers to ensure the highest retainment and engagement. Our core development team is also involved in supporting the Marketing Team with the A/B and multivariate testing processes being carried out by Oracle Maxymiser.
  • Programming skills are not needed for creating and managing campaigns of basic and intermediate levels.
  • Predictive Personalization Functionality. Oracle Maxymiser makes use of Machine Learning-related technologies to provide personalized suggestions for UI improvements. Usually, the tips are fairly basic, but they have been consistently leading us in the right direction.
  • Great offerings of Third-Party Integrations.
  • Harsh Pricing. The cost of running Oracle Maxymiser greatly reduces the number of organizations that can afford it.
  • Running Simultaneous Campaigns on the same website can be buggy at times.
  • WYSIWYG Editor has Limited Features. Most common elements can be easily created without any coding knowledge, but if you want custom widgets with special styling and logic, you will need a developer.
  • We have seen improvements in customer engagement and retention.
  • We have been able to remove UI elements that were hindering the ease of use and accessibility of our site.
  • Streamlining of our processes that surround A/B testing through Oracle Maxymiser has saved time and resources amongst our Marketing and Development Teams.
Compared to HubSpot, Oracle Maxymiser not only offers all of the same features but adds additional features outside A/B testings. HubSpot's customer support for its users is quite unacceptable but has many more documentation and tutorial resources online. On the other hand, when speaking about the quality of documentation, Oracle Maxymiser pulls ahead.
Due to its pricing, Oracle Maxymiser only makes sense for medium to large-sized companies that have larger budgets. Pricing models aside, if you need a testing or optimization solution to make your website much more seamless and personalized depending on your customer groups, Oracle Maxymiser is a well-suited solution for you.

Oracle Maxymiser Feature Ratings

a/b experiment testing
10
Split URL testing
9
Multivariate testing
10
Multi-page/funnel testing
10
Cross-browser testing
10
Mobile app testing
10
Test significance
10
Visual / WYSIWYG editor
6
Advanced code editor
9
Page surveys
10
Visitor recordings
10
Preview mode
10
Test duration calculator
10
Experiment scheduler
8
Experiment workflow and approval
7
Dynamic experiment activation
10
Client-side tests
10
Server-side tests
5
Mutually exclusive tests
10
Standard visitor segmentation
10
Behavioral visitor segmentation
10
Traffic allocation control
7
Website personalization
5
Heatmap tool
10
Click analytics
8
Scroll maps
10
Form fill analysis
10
Conversion tracking
7
Goal tracking
10
Test reporting
10
Results segmentation
10
CSV export
10
Experiments results dashboard
8