Oracle SRM - The Right Way to Manage Your Social Media Channels
Updated April 10, 2018

Oracle SRM - The Right Way to Manage Your Social Media Channels

Brian Cowan-Moore | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User

Modules Used

  • Oracle Social Marketing
  • Oracle Social Engagement & Monitoring

Overall Satisfaction with Oracle Social Cloud

We use Oracle Social Relationship Management (SRM) in our company to schedule social media content. It allows for scheduling content in advance and has an approval process should you need to use this.
  • The ability to schedule months of content at a time and view it across a calendar.
  • The approval process - you can set up teams to create, edit, publish, approve etc.
  • The content and apps module allows you to create modules which can be displayed on your Facebook page under the tabs section. You can create interactive modules for your customers to view.
  • The approval process could be made easier. It would be great to approve all content for all channels, rather than have to visit each individual post to approve.
  • Ability when scheduling a multi channel post to set it to different dates and times for each post.
  • It would be good to duplicate posts and schedule them for another date and time from the one thread.
2 - Myself, the Digital Marketing Manager and my Digital Marketing Assistant
It's well suited if you are in a situation where you need control of the content that is published out to your channels. It provides complete trackability for every action taken by each member of staff when working with the system so you can always know who was overall responsible for any decision that was made. It's less suited to small businesses that have limited social media presence. It is very slow on being kept up to date with the native platform and the lack of ability to schedule the same post multiple times is frustrating.

Oracle Social Cloud (legacy) Feature Ratings

Relationship with Oracle

  • We have grown to over 5,500 followers over our social networks, which has helped increased our brand recognition. It is still early days for us to prove our ROI.