Great option for internal research projects

I used Qualtrics while working in an internal research position in the auto industry. It was used for customer satisfaction survey projects that had a small dynamic sample with minimal reporting requirements (frequencies, simple cross tabs). National tracking studies were outsourced as they required portal reporting with multiple user levels - I don't know if Qualtrics has added online reporting options recently, something to check out if your business needs require it. Qualtrics is very easy to use - think Survey Monkey, Survey Gizmo, or Zoomerang type survey tool. I used the online training videos to learn how to use it and it was super easy to pick up - the training videos were clear and concise. I would recommend Qualtrics for any internally managed research projects - it seems to be accepted as a more professional/accredited tool than Survey Monkey/Survey Gizmo/Zoomerang and it's more reasonably priced than other complex survey tools like the SPSS options. Not sure if it's an option for market research vendors.