Qubit - why you should consider it
Updated March 17, 2016
Qubit - why you should consider it
Score 9 out of 10
Vetted Review
Verified User
Modules Used
- Deliver, Discover, Visitor Opinion
Overall Satisfaction with Qubit
We use it for AB and MVT testing on-site, marketing pop-up messages, collecting customer feedback through an exit survey, and attribution tagging and modelling for affiliates (used by a different team to me). It is being used by the Multichannel department only at the moment.
It helps to implement temporary changes without the need for development time and resource, to test a change before implementing it (to assess impact), and to correctly monitor affiliate sales.
It helps to implement temporary changes without the need for development time and resource, to test a change before implementing it (to assess impact), and to correctly monitor affiliate sales.
- A/B testing is very comprehensive - the test structure ensures results are statistically sound, and multiple conversion metrics can be used within the same test.
- The interface is very user-friendly, it's easy to slice data in the way you want when analysing visitor opinion - which isn't always easy for qualitative data analysis.
- It would be useful to have an estimated date that a test would be complete based on the number of visitors that have already been part of the test.
- When categorising visitor opinion this isn't reflected in the downloaded file - it would be good to save all changes here.
Using Qubit
- Increased efficiency
- Ability to respond directly to customer feedback from the exit survey to improve customer service.
Evaluating Qubit and Competitors
Not Sure
- Product Features
- Product Usability
- Product Reputation
Qubit Support
| Pros | Cons |
|---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Support understands my problem Support cares about my success Quick Initial Response | None |