Activate data. Improve experience. Accelerate delivery.
April 29, 2016
Activate data. Improve experience. Accelerate delivery.
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Qubit
We use Qubit across our B2C ecommerce activities and touchpoints. Basically, we chose Qubit to accelerate on the following topics :
- analyzing our audience
- deilver new dashboards
- personalize the experience (products / messages)
- improve KPIs with A/B testing campaigns
- integrate surveys & visitor opinions to the above.
- analyzing our audience
- deilver new dashboards
- personalize the experience (products / messages)
- improve KPIs with A/B testing campaigns
- integrate surveys & visitor opinions to the above.
- Fast & easy implementation
- 360 solution (tracking / analytics & dashboarding / personalization / A/B testing)
- Personalization based on data flows (no recommendation blackbox)
- Integrate external data (CRM, retail) to dashboards, personalization triggers
- Real-time (I mean real) view of activity
Basically, choosing Qubit prevented us from having different RFPs for personalization, A/B testing, customers surveys, dashboarding. Choosing Qubit made the whole scope integrated in 6 weeks with a totally acceptable workload on our side - where you would need several months to integrate specific solutions, to discover after while that KPIs are not the same across solutions. Data has value when you can activate it to deliver a better experience. That's the core of Qubit.