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Great targeting tool
November 11, 2016

Great targeting tool

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Qubit

Qubit is being used for A/B testing and reports as well as helping the marketing team manage windowing for targeted audiences.
  • Geo targeting and other targeting tools have been really useful and easy to use when setting up Qubit tests.
  • Reports and tracking results of these tests have proven insightful results and have become helpful in business decisions.
  • Easy to use for web developers and user-friendly front interface that is clear, a bonus for live previews that can be shared with other team members.
  • New features always added, the recent countdown timer for example has been used since introduced.
  • Caching on preview sometimes takes a while and is not so instant.
  • More refined targeting options and include more useful features in simple mode.
  • Performance on site has dipped slightly with running tests. Maybe something could be done to improve this.
Great for doing quick targeted tests via mobile/iOS and Android which is a nice feature. Very flexible to use but could be slightly difficult if you don't have advanced knowledge. Less suited for major content changes/windowing as it is only great for small A/B testing.