Salesforce CMS for global operations
May 13, 2021

Salesforce CMS for global operations

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Salesforce CMS

Salesforce CMS is used globally by Demand Generation, Sales and CS teams of the whole company to plan, manage and analyze activities related to prospects and customers. From lead generation to customer acquisition, the platform provides any relevant data related to churn/upsell/new business opportunities and activity history of every account.
  • Track Account Historical Data
  • Manage Customer Contacts
  • Monitor Business Opportunity at every stage
  • The interface of the tool could be more user friendly
  • Faster conversion process of leads into contacts
  • Add analytics (views and downloads) to file sharing via link
  • Availability of historical data
  • Automated forecasting analysis
  • Easiness in managing sales pipeline
Salesforce CMS is directly integrated with Salesforce CRM. As part of Salesforce Suite, all the activities of Salesforce CMS are integrated and organized with the information stored on Salesforce CRM, reflecting in a very simple and user-friendly usage of the tool. For this reason I would suggest Salesforce CMS extension for companies that already use Salesforce CRM.

Do you think Salesforce CMS delivers good value for the price?

Yes

Are you happy with Salesforce CMS's feature set?

Yes

Did Salesforce CMS live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Salesforce CMS go as expected?

I wasn't involved with the implementation phase

Would you buy Salesforce CMS again?

Yes

Salesforce is very useful to manage leads and opportunities globally. As Sales Account, I use the tool to organize the pipeline and analyze sales forecasting. Once the customer is acquired, the tool serves as main point of information for client related activities. Additionally, the tool is integrated with the Finance operations and it provides information related to invoicing status.

Salesforce CMS Feature Ratings

WYSIWYG editor
4
Code quality / cleanliness
5
Admin section
6
Page templates
5
Library of website themes
5
Mobile optimization / responsive design
3
Publishing workflow
5
Form generator
4
Content taxonomy
5
SEO support
2
Bulk management
3
Availability / breadth of extensions
8
Community / comment management
3
API
9
Internationalization / multi-language
8
Role-based user permissions
8