Item: Salesforce Sales Cloud
Rating: 9
Author: Verified User

Use Cases and Deployment Scope

This Salesforce platform has CRM capabilities that include lead management, marketing automation, and contact management. These applications help our organization manage customer accounts, track sales leads, conduct and monitor marketing campaigns, and provide service post-sale. Salesforce lightning experience is an upgraded CRM version of Sales Cloud that streamlines our sales cycle by allowing all our sales reps to generate and follow up on leads, manage account activity, track the status of each campaign, and create reports without a hassle.

Pros and Cons

Keep our company organized.
Respond quickly to leads & existing customers.
Scale the business easily.
Track sales deals.

Not the best for startups.
Customer support.
Very expensive.

Return on Investment

Functionality allows us to stay on top of opportunities.
Highly customizable with deep and wide integration.
Allows you to produce very detailed reports to track your own activity and history.

Alternatives Considered

Zoho CRM, Mailchimp and Microsoft Dynamics 365

The software is extremely customizable, with the ability to create custom objects, fields, and relationships on the fly. This is where Salesforce is remarkable - their code and database render changes on the fly, so you don't need to wait to use any of these. You can build a custom object, add fields, and start capturing data immediately. Permissions are very granular, with strong API support and the capability to update the organization's metadata using versus Code and other tools such as HIPAA/HITECH/SOC certified.

Key Insights

Do you think Salesforce Sales Cloud delivers good value for the price?

Not sure

Are you happy with Salesforce Sales Cloud's feature set?

Yes

Did Salesforce Sales Cloud live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Salesforce Sales Cloud go as expected?

I wasn't involved with the implementation phase

Would you buy Salesforce Sales Cloud again?

Yes

Other Software Used

Zoho Analytics, Mailchimp, Microsoft Dynamics 365

Usability

It really takes some significant time to get used to and set up all the automation so that the CRM works for you, but the efforts are absolutely worth it in the end. This is the best-of-the-breed CRM that leverages cloud infrastructure to its fullest. It integrates well with a lot of 3rd party products required in your CRM ecosystem.

Support Rating

Support team is not always available al they say they're around 24/7 but that's not true and sometimes they are not very helpful.

Likelihood to Recommend

My overall experience using Salesforce has been good. I've used the application for 13 months, and I'd say it took at least two months to get familiar with this CRM. I work for an organization of a little over 100 people, and the tool is used mostly used by a handful of teams, including business development, which is a testament to its reliability and scalability. For bigger organizations, there is likely to be more complexity involved, as there will be more integration required with other applications - which Salesforce does incredibly well. To summarize, I'd say to prospective adopters of Salesforce, expect to invest some time in training new users of the tool, but its remarkable functionality and capabilities far outweigh this ramp-up period.

Force of Sales.

Software Version

Modules Used

Overall Satisfaction with Salesforce.com