Item: SAP Customer Data Solutions
Rating: 9
Author: Verified User

Use Cases and Deployment Scope

We use SAP Customer Data Solutions to centralize the identity management of an organization with around 8,000 active customers for B2C and B2B commerce sites in the cloud and to be able to access all their information from different systems using a single component and centralized registration flows.

Pros and Cons

Out of the box integration with SAP Commerce Cloud.
User consents management.
Centralized customer data repository.

The management console was not very user friendly for end customers.
The integration component with SAP Commerce had some bugs at the beginning.

Return on Investment

Enhance the digital relationship with customers.
Increase customer base.
Know our customers better.

Reliability and Availability

We had some issues during the integration with SAP Commerce Cloud, and during the definition of custom registration flows (using screenshots) at the beginning, but as the product matured the issues were resolved.

Key Insights

Do you think SAP Customer Data Solutions delivers good value for the price?

Yes

Are you happy with SAP Customer Data Solutions's feature set?

Yes

Did SAP Customer Data Solutions live up to sales and marketing promises?

Yes

Did implementation of SAP Customer Data Solutions go as expected?

Would you buy SAP Customer Data Solutions again?

Yes

Other Software Used

SAP Commerce Cloud, SAP Marketing Cloud, SAP Sales Cloud

Likelihood to Recommend

It is very suitable for companies that have several systems and need to centralize the management of clients and the registration of users in the same platform to avoid having duplicate and dispersed information.

SAP Customer Data Solutions integration with SAP Commerce Cloud

Modules Used

Overall Satisfaction with SAP Customer Data Solutions (formerly Gigya)