SharpSpring – Forward Thinking Marketing Automation Platform
Updated March 29, 2022
SharpSpring – Forward Thinking Marketing Automation Platform
Score 8 out of 10
Vetted Review
Overall Satisfaction with SharpSpring
I use SharpSpring daily to help me manage leads, opportunities, and clients. For my own use… I start each day with SharpSpring, looking at visitors to our site, checking my opportunities, and scheduled events. SharpSpring has introduced a bunch of new tools in 2019/20… chatbots, video conferencing (with share screen capability), a remarketing engine, calendar appointment integration. Beyond the typical automation tools, our company uses it to post social media. We also use SharpSpring to manage our clients in the same fashion.
- A/B testing for emails and landing pages.
- Identify anonymous website visitors - this shows company that hits the site - not the individual, but still powerful.
- Automated workflows.
- Team video conferencing - with screen sharing.
- Customer Relationship Management - notes, contacts, engagement, lead scoring, communication dashboard.
- Email marketing.
- Not a big fan of the new billing process which requires us to invoice new clients through them rather than invoicing them ourselves. This has caused a number of issues with our clients who prefer single-source billing.
- Better calendar integration with Mac iCal - currently works with Google calendar which our team doesn't use much. This means we need to copy and paste.
- SEO tool integration would round this tool out nicely however we do have other capable tools for this.
- We haven't had a high return on investment, at least not direct. We originally thought our clients would all jump on board but only a handful have to date. This left us paying for much of the license. However, we are now shifting our focus somewhat to target the larger sized small businesses (20-90 employees) and the interest is much better.
Before going with SharpSpring we explored both HubSpot and Infusionsoft. The agency focus from SharpSpring helped us make the decision to go with them.