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Great Enterprise Platform For Cross Functional Areas
October 29, 2013

Great Enterprise Platform For Cross Functional Areas

Eric Ungs | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

2013

Modules Used

  • Social Inbox
  • Analytics
  • Calendar
  • Initiative Dashboard

Overall Satisfaction with Khoros Marketing (Formerly Spredfast + Lithium)

  • The onboarding process is seamless and extremely efficient. It's a matter of flipping a switch and the platform is built for you and your company's needs.
  • The customer service is top notch. Both from the support side and the account relationship side. When working with platforms that rely on a third party, customer service is essential and Khoros has nailed it. Extremely timely and helpful. They take ordinary expectations and far exceed them.
  • When implementing an enterprise social platform for an organization, a lot of times there might be folks who aren't so socially tech-savvy. The educational resources provided by Khoros help bridge that gap.
  • Mobile - Was surprised to see a lack of mobility with the software. But, this is in the works and currently in beta. So soon to come.
  • UI - I am a very visual person so this is extremely important. When first using the platform it seemed very clunky - UI-wise - but sense then they have slowly made progress in the right direction. Still room for plenty of improvement.
  • Platform Collaboration - Some of the collaboration functionally with team members within the platform could be better or enhanced. Having a chat function within the tool itself would be a tremendous benefit and perk.
  • Better customer service. It allows us to better monitor the space with various cross-functional areas within the organization.
  • Increased efficiency when using Macros. This allows us to eliminate steps and clicks being able to respond to customer inquiries much quicker.
My advice would be to not look at the platform first, instead, look at your internal operations and identify a platform that best fits into what currently exists. By identifying what currently is in place, this provides better fodder into what questions you'll be asking. It will provide insight into what functionality you'll be seeking.

Using Khoros Marketing (Formerly Spredfast + Lithium)

The relationship we have established with Khoros is hard to beat. In addition, the enhancements that are coming down the pipeline are extremely attractive.