Expansive, Overwhelming, and Very Customizable.
November 08, 2022

Expansive, Overwhelming, and Very Customizable.

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Modules Used

  • Visual Insights

Overall Satisfaction with Sprinklr Modern Research

We use Sprinklr Modern Research to analyze our audiences across social media platforms. Sprinklr is able to pull in mentions about our brand as well as related topics and trends. We use this information to inform our social strategy. We also track our competitor's mentions and the buzz they receive to help inform our strategy.
  • The listening dashboards are very robust.
  • The insights are detailed with easy to understand metrics.
  • They can pull mentions across all platforms, including blog sites, news outlets, and podcasts.
  • There is a significant delay in reporting due to API limitations.
  • The dashboards are almost TOO customizable and the information can be dense.
  • The UX could be a smoother.
  • Our social insights have allowed us to switch up and diversify social strategy.
  • We are able to make quick, real-time decisions regarding our brand's activity on certain platforms.
  • We have access to more in depth customer profiles.

Do you think Sprinklr Insights delivers good value for the price?

Yes

Are you happy with Sprinklr Insights's feature set?

Yes

Did Sprinklr Insights live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Sprinklr Insights go as expected?

Yes

Would you buy Sprinklr Insights again?

Yes

Sprinklr has helped us focus our social media strategy by presenting to us what our audience is talking about and what they care to see from our brand. We can use Sprinklr Modern Research to quickly and efficiently generate detailed and customizable presentations for our executives concerning brand health, competitor monitoring, the audience listening, and more.