Sprout Social Has Plenty of Room for Growth
Updated November 15, 2013

Sprout Social Has Plenty of Room for Growth

Michelle Hebert | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User

Software Version

Deluxe

Modules Used

  • Feeds, Publishing, Reports

Overall Satisfaction with Sprout Social

Pros

  • Sprout allows me to schedule all of my Twitter, Facebook, Linkedin and Google+ posts (including photos) from the Messaging module.
  • Sprout also allows me to use an RSS Feed to push blog posts to my Twitter account automatically.
  • With the discovery tool, Sprout allows me to search for new customers with keywords or phrases.
  • "Cleanup" allows me to see which Twitter users are inactive and who isn't following back so I can prioritize who to engage with.
  • The Twitter Comparison tool allows me to compare my twitter account to competitor accounts, allowing me to keep an eye on what kind of content engages our market the most.

Cons

  • Sprout might see a vast increase in their number of clients if they implemented the ability to link a Pinterest account. Also, (and I know I'm reaching really far with this one), if Sprout paired up with Pinterest and implemented a batch upload tool for Pins in their scheduling module-I would do so much happy dancing. SO MUCH DANCING.
  • Facebook Reports: Vague. For example, on my current facebook report I see "Facebook Impressions" and beneath that, the word "Check-In" and the number 2.2k. What is a Facebook Check-In? How does that information help me? Perhaps developers could take a look at implementing the new Facebook Insights into the SS reports. Here's what I want to know when I see my report--Who shares and likes our content the most? Who should I reach out to? Let me link Facebook contests so I can get a specific report on how the contest is doing and how many fans we're engaging.
  • Twitter Reports: Also vague. I want to see who shares our content the most. I see how many mentions and retweets I received, but that just strokes my ego. What I want to know is--who should I keep reaching out to and engaging with and who am I annoying? ;)
  • Google Analytics: Doesn't show correct information. Mine doesn't allow me to plug in a date past March 13, 2013 for report purposes. It also continues to tell me that it "doesn't have any data for me yet." Could be a glitch on my end though so I can't say fairly either way.
  • LinkedIn and Google+: I don't personally use LinkedIn or Google+ very much, but it makes sense to me that if you're offering reports for Facebook and Twitter, perhaps reports should be included for those two platforms as well.
  • It'd be great to add Facebook and Linkedin to the Discovery section so we're not just limited to finding new Twitter users. Also, it would be amazing if, when new people were suggested as connections for us, their Facebook, Twitter, Linkedin, and/or Pinterest accounts were all available as options to follow/like/connect with in just a few clicks. That might be a little too creepy to implement, but it would be soooo nice. ;)
  • Currently, the RSS Feed can only push my blog content to Twitter and it would be really great if I had the option to push it to Facebook and/or to Google+ and LinkedIn as well. (And Pinterest. Am I pushing too much? Pin-ter-est. Pin-ter-est. Pin-ter-est!) *Really though, Pinterest drives five times the traffic of all other social media platforms to our website. It just makes sense to get in on it!)
  • Why is there no Facebook comparison tool?
1 - I am currently the sole user of SS at my company and I'm in charge of managing all of our social media platforms.
  • Ultimately, I only use SS to push my blog posts to my twitter account. I stay on with them because I like the design and user-friendliness of SS the most. I'm also very interested to see if and how they keep growing. I have high hopes for them.
It's clean design and user-friendliness.
I'm likely to renew because it's currently useful in pushing my blog posts to our Twitter feed automatically and I like checking in occasionally to see what new features they're adding.
If you manage only one social media account and you mainly use Facebook and Twitter, this might benefit you. Scheduling posts ahead of time and pushing your blog posts to Twitter are both nice time-saving features.

Using Sprout Social

1 - I have me, myself and I. And a phone so I can call customer support if needed. And a computer so I can e-mail customer support if needed. I've only needed them once, and they were very quick to respond and to help me.
  • Scheduling posts across multiple social media platforms ahead of time.
  • Pushing blog posts to Twitter.
  • Finding new connections on Twitter.
  • Pushing our blog posts to Twitter.
  • If Sprout Social implements any ideas from my review, there will be a HUGE number of ways that I will be able to ue Sprout Social. (pssssst, PINTEREST!!!!)

Evaluating Sprout Social and Competitors

Yes - I tried multiple other products (but won't name names) and they all do the exact same things. Sprout Social just had the cleanest design and was very user-friendly.
  • Price
  • Product Features
  • Product Usability
I assumed I would be using this often and wanted something simple, easy to use, and nice to look at.
I wouldn't. The only way that I can get a feel for any product is to sit down and use it for a while, so I'm happy with the process.

Sprout Social Implementation

It's super easy.
Change management was minimal
  • No issues at all. I purchased it and started using it right away. Linking my accounts was super simple and I was able to start scheduling posts immediately.

Sprout Social Support

I've only had one issue and the support team was quick to get back to me with a solution.
ProsCons
Quick Resolution
Good followup
Knowledgeable team
Problems get solved
No escalation required
Immediate help available
Support understands my problem
Quick Initial Response
Not kept informed
No - Support is covered in the deluxe plan.
When I first thought about signing up, I had questions about the different types of accounts offered. I called and spoke with one of their support members, who walked me through the different types and worked with to figure out which would be best from what I needed. She was super helpful and patient and I felt better about moving forward with my purchase after that conversation.

Using Sprout Social

The design and interface is simple and clean. Everything is labeled clearly and just makes sense.
ProsCons
Like to use
Relatively simple
Easy to use
Technical support not required
Well integrated
Consistent
Quick to learn
Convenient
Feel confident using
Familiar
None
  • All of the functions are very easy to use.

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