SurveyMonkey review
Updated February 26, 2014
SurveyMonkey review
Score 8 out of 10
Vetted Review
Verified User
Software Version
Basic
Modules Used
- Custom
Overall Satisfaction
BRG is a market research firm. We have used SurveyMonkey to gather data for small-scale surveys where the target audience is the client's customers/members and e-mail addresses are available.
- SurveyMonkey allows users to easily monitor responses to survey questions while the survey is fielding.
- SurveyMonkey saves previous surveys which makes it especially convenient for tracking surveys.
- Non-responders can be easily identified for sending follow-up invitations.
- Most appropriate for relatively simple surveys with few skip patterns since they cannot be programmed.
- The impact on ROI is positive since it allows us to program surveys and run data tabulations in house.