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Satisfied Cision Communications Cloud Customer
June 01, 2019

Satisfied Cision Communications Cloud Customer

Laura West | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

TrendKite

Overall Satisfaction with Cision Communications Cloud

We use it for monitoring and measuring the quality and content of coverage for our clients and prospective clients. We also use the platform to conduct competitive landscape analyses and to inform the creation of our pitching strategy.
  • It is very comprehensive in what it pulls in.
  • It allows for convenient slicing and dicing of the data after some practice.
  • The customer service is great.
  • There is a very steep learning curve for navigating the filters and setup.
  • It doesn't handle Medium.com well (it ranks every post on the site as very high impact by default even if a Medium poster has no followers).
AirPR, now Onclusive, is another strong platform for media monitoring and intelligence gathering with its own unique features well-worth considering.
Any company whose business requires media intelligence would greatly benefit from the tool. I wouldn't recommend it to a company that doesn't have at least one analytics person to own the onboarding process and handle the more complicated search creations.

Transition from TrendKite to Cision Communications Cloud

Cision now has 24/5 chat available with very quick response times and detailed responses. The platform is also great about following-up about requests and our dedicated rep regularly checks in.