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Cision Communications Cloud advantage
June 03, 2019

Cision Communications Cloud advantage

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

TrendKite

Overall Satisfaction with Cision Communications Cloud

Aggregate media mentions of Black & Veatch, newsletter builds, share-of-voice measurement against competitors.
  • Dashboards and metrics presentations are well organized.
  • Newsletter builds are simple but elegant.
  • StoryKit functionality is helpful in amplifying key messaging.
  • Dashboard data loads too slowly.
  • Newsletter builds, while fairly simple, require jumping around between key sections of the platform.
  • Media mention aggregation is good but needs to consider lumping duplicate hits.
Cision Communications Cloud (TrendKite)* is head and shoulders above Meltwater, whose UI and UX are years behind.
Measurement against competitors is Cision Communications Cloud's strong point. Being able to dice keywords, personalities and other factors and measure their impact in the marketplace is likely unparalleled. (I haven't seen every competitor.) The dashboards are a credible presentation of critical data that helps with upward management of our content.

Transition from TrendKite to Cision Communications Cloud

Chat is helpful, but the team stands ready to talk by phone when necessary. The help desk is cheerful and empathetic. We appreciate their work.