One of the best sales and customer service experiences I've ever had - plus the product rocks!
Overall Satisfaction with Uberflip
We had two main goals when we decided to start using Uberflip. One was to create an area on our site where all of our content could live in one place. This meant we needed our blog, ebooks, white papers, social posts, etc. all together. We couldn't easily do this with HubSpot and Drupal as ebooks required forms on landing pages which weren't part of the RSS feed for the blogs and weren't pulled in with the API. We also wanted to get our calls-to-action and forms converting at a higher rate to generate more leads. With Uberflip we're using overlay CTAs and pop up CTAs instead of just a CTA that requires yet another click to a landing page with yet another submit button. As the marketing director, I use Uberflip daily and two of our front end developers have learned the product as well to help me implement some of the embedded features on our Drupal site.
- Customer service and on-boarding! One of the best experiences I've ever had.
- The knowledge base is amazing. It has great step-by-step guides and unique ideas of how to use Uberflip.
- Calls-to-action are easy to integrate with marketing automation software and look nice. They expand and have lots of options and can even pass directly to smart lists in HubSpot for us.
- Uberflip started out as simply a flipbook (ebook) product so there are still a few things they need to update - they have been moving full steam ahead it seems like but a few little things get left behind (i.e. the confirmation emails still call flipbooks "issues" which can be confusing.)
- I'd like to have more CTAs - though the Optimizely integration helps a little with this.
- Some of the settings are very granular so if you change one thing you may have to change it in many places. It'd be great to have an option on features like "just this flipbook, everything in this folder, all folders, etc."
- Better resource center for our current clients.
- Higher converting CTAs - more leads.
- More engagement with our blog posts.
I didn't really look at many similar products. Honestly, Uberflip reached out to us and had the perfect solution for us. Their sales process - from the first email Matt sent me to our launch day - was absolutely fantastic. They sold us on their product but also on working with them as a company.
Using Uberflip
3 - Marketing
Front-End Developers
Front-End Developers
3 - Marketing definitely uses it. Our front-end developers helped with embedding the Hub on our Drupal site.
- We wanted to get all of our content in one place.
- We use custom streams to deliver segmented groups of content to our different buyer personas.
- We A/B test our calls-to-action using Uberflip and Optimizely
- We have put our case studies in Uberflip and integrated them with our custom streams.
- We are finding more ways to use flipbooks/ebooks for things like resources just for customers.
Uberflip Implementation
- Implemented in-house
Yes - The Uberflip team gave us a great outline to work through our on-boarding and set up. We set up our Hub, added our content, embedded our Hub, updated SEO information and then launched.
- We had a few small questions but it was nothing Emilie couldn't always answer easily.
- We wanted the background of our site to match the background of our Hub. Since we couldn't make it white and didn't have a high enough level account for custom style, we ended up changing the background of that page of our site so the white container was grey like our Hub.
Uberflip Training
- Online training
Uberflip Support
Pros | Cons |
---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved No escalation required Immediate help available Support understands my problem Support cares about my success Quick Initial Response | None |
Absolutely! I had forgotten how to change one setting and I emailed Emilie. She immediately responded with a little gif recording showing me exactly what to do. She even told me the tool she used in case I wanted to record what I was doing and send it to her to see if I was missing something. Every experience with Uberflip has been great but this one in particular was really top notch.
Using Uberflip
Pros | Cons |
---|---|
Like to use Relatively simple Easy to use Technical support not required Well integrated Consistent Quick to learn Convenient Feel confident using Familiar | None |
- Uploading and editing flipbooks.
- Creating forms and integrating fields with marketing automation.
- Changing settings on a folder-specific level but for all your folders.