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Lots of promise but needs some work
August 14, 2022

Lots of promise but needs some work

Anonymous | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User

Overall Satisfaction with Uberflip

We use it as a content hub/CMS type system. All of our marketing and sales content lives in Uberflip. Before this tool, we were building landing pages in WordPress from scratch. It was time-consuming and we couldn't put out a lot of content because of it. Uberflip eliminated the need for that and our team can now create, publish and promote content quickly.
  • User-friendly backend system
  • Clean frontend
  • Simple and easy CTAs
  • Decent amount of bugs in the system, constantly need to work with support.
  • Continues to raise their prices without adding much extra value.
  • Lots of turnover on their customer team's.
  • Somewhat customizable but could use some work on making hubs not all look exactly the same.
  • Mixed bag on the helpfulness of their teams.
  • Not overly proactive with suggestions for optimization or knowledge of their accounts.
  • Pipeline growth has doubled
  • Engagement has almost doubled
I think it has made it easier to get sales buy-in on marketing campaigns. They are a little more self-sufficient now and can see what types of content to use for different situations a lot better now. They know how to sort by topic or by industry or content type to find what they need.
Pretty quickly. It's not an overly fun process to set everything up but I don't think any type of tech like this really is. I think it was as easy as it could be. Once it's set up though, using it is very easy and straightforward.

Do you think Uberflip delivers good value for the price?

No

Are you happy with Uberflip's feature set?

No

Did Uberflip live up to sales and marketing promises?

No

Did implementation of Uberflip go as expected?

Yes

Would you buy Uberflip again?

No

I think it can be good for a really small content marketing team/person. It's fairly simple and easy to use. I don't think the setup process is overly difficult, so you can hit the ground running really quickly with it. I think it's also probably good for a really large team with a lot of moving parts for the same reasons. I think it doesn't work well for more sophisticated content marketing. They have more ABM and sales features, but I think the actual content marketing part of the platform is just okay. I think it's really good for a newer content strategy and less helpful once you've gotten deeper into it