- The Salesforce.com integration is some of the best in the industry. Vertical Response makes it very easy to pull lists directly from SFDC and write back campaign data post campaign.
- The product is easy to use and the price point is amazingly low for the quality of product that you receive.
- There is no ability to customize the footer. They are trying to ensure CAN-SPAM compliance, but the implementation is a little too prescribed.
- The bounce reporting doesn't break down why each individual email bounced, it just lumps them all into one category. This makes it challenging to manage email lists.