The Best SMB Email System on the Market
July 19, 2013

The Best SMB Email System on the Market

Kristin Hersant | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Vertical Response is a low-cost

Modules Used

  • Salesforce.com Integration

Overall Satisfaction

  • The Salesforce.com integration is some of the best in the industry. Vertical Response makes it very easy to pull lists directly from SFDC and write back campaign data post campaign.
  • The product is easy to use and the price point is amazingly low for the quality of product that you receive.
  • There is no ability to customize the footer. They are trying to ensure CAN-SPAM compliance, but the implementation is a little too prescribed.
  • The bounce reporting doesn't break down why each individual email bounced, it just lumps them all into one category. This makes it challenging to manage email lists.
  • A 12% conversion rate on our campaigns.
It works exceptionally well for the price.