Item: Vidyard
Rating: 9
Author: David Schreiber

Use Cases and Deployment Scope

Vidyard provides multiple teams across Tenable with (in my opinion) an easy-to-use tool for video content management. I personally use Vidyard for hosting, managing, sharing, streaming, and assessing webinar replays.

Pros and Cons

Video content management -- a single repository for organizing and managing video content.
Vidyard makes sharing video content easy. You can rapidly upload, trim and have your video ready to share in minutes (dependent upon file size and bandwidth).
Reduces friction in the video management process. Using Vidyard, any marketer can be self-sufficient when it comes to video content management.
Vidyard enables straightforward video enhancement with captioning, tagging and actions. This further enhances sharing and potential ROI for videos.

Reporting: not as intuitive as other capabilities.

Return on Investment

Vidyard helps improve customer engagement by making it easy to share relevant content in a timely and targeted manner.
Vidyard expands the consumption impact of our webinar program by enhancing the way we host, stream and share on-demand content.
Vidyard saves time and money by making it easy for any marketer to manage and leverage video content without the need for video marketing expertise.

Usability

Vidyard is pretty darn easy to use. The team at Vidyard has made some notable improvements to the platform since I began using it. The most notable was the addition of a super easy to use trimming tool.

Key Insights

Do you think Vidyard delivers good value for the price?

Not sure

Are you happy with Vidyard's feature set?

Yes

Did Vidyard live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Vidyard go as expected?

I wasn't involved with the implementation phase

Would you buy Vidyard again?

Yes

Other Software Used

PathFactory, Zoom Video Webinar, ZoomInfo

Likelihood to Recommend

Vidyard makes it easy for non-video specialists to host, stream, share, and assess the impact of video content. It will be most useful for organizations that produce a steady pipeline of video content, and have the need to share that content without creating extra work for video producers.

Makes Video Content Management Easy for Any Marketer

Overall Satisfaction with Vidyard