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Great testing platform with lots of features
February 24, 2022

Great testing platform with lots of features

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with VWO

It was a pretty great tool that provided more analytics options that optimized. It was easy to set up simple A/B tests.
  • A/B tests on homepage.
  • Tests can be scheduled to run at a particular time.
  • Additional service for pop up messages.
  • Ability to move components up/down for a test.
  • A lot of bugs on PDP pages.
  • Some software, while good, looks outdated.
  • They can make their contracts more flexible.
  • Heat maps.
  • A/B tests.
  • Pop up messaging.
  • ROI increased.
  • Understanding of user behavior increased.
  • Helped increase AOV.
  • Optimizely Data Platform (formerly Zaius)

Do you think VWO delivers good value for the price?

Yes

Are you happy with VWO's feature set?

Yes

Did VWO live up to sales and marketing promises?

Yes

Did implementation of VWO go as expected?

Yes

Would you buy VWO again?

Yes

It is great for running a simple A/B test on a homepage. If you have several homepage heroes on an HP you can test which ones are more clickable and viewable by running a test. They have great heatmaps that show what are the most clickable, popular spots on a page, scroll depth, etc. It was hard for our company to get out of a contract with them, they were charging big fees for ending the contract early so that part was not great.

VWO Feature Ratings