Item: WooCommerce
Rating: 9
Author: Verified User

Use Cases and Deployment Scope

I work with clients to develop e-commerce websites, and I always recommend designing the site on WordPress and implementing WooCommerce as the e-commerce solution. Each client's use case is different, which is why I love WooCommerce; the flexibility to customize it as needed for each client is really easy. Plus, because the base software is free, my clients only need to pay additional if they need specific customization or options not available in that base package.

Pros and Cons

Implementation is quick and straightforward.
The free base software is often enough for most clients.
Customization options are endless with add-on plugins.

Because of how the WordPress database is structured, WooCommerce isn't great for large or complex e-commerce sites.
More out-of-the-box options would be nice within the base software.
Because add-on plugins are developed by 3rd parties, sometimes you get conflicts that break things.

Return on Investment

Being so easy to implement, I can design client websites and get their e-commerce store up and running easily.
Because I turn over control of site management to my client after design is finished, WooCommerce is easy for them to learn and manage themselves.
The customization options have allowed me to find solutions for most every business need.

Alternatives Considered

Shopify, Magento Commerce and part of Adobe Commerce Cloud

Woocommerce is a free option and since I work with mostly small businesses who do not have the budget to subscribe to an expensive product on a monthly basis, it makes it really easy to help these companies get set up with their e-commerce store. Plus, it offers all the necessary customization to help these businesses achieve their goals.

Key Insights

Do you think WooCommerce delivers good value for the price?

Yes

Are you happy with WooCommerce's feature set?

Yes

Did WooCommerce live up to sales and marketing promises?

Yes

Did implementation of WooCommerce go as expected?

Yes

Would you buy WooCommerce again?

Yes

Other Software Used

WordPress, Adobe PhotoShop, Adobe Illustrator CC, Adobe InDesign

Likelihood to Recommend

WooCommerce is best for newer stores that don't need a complex solution right away, or have a more basic e-commerce store with products that are sold individually or don't require a ton of customization. It can be up and running within hours.

For large e-commerce stores with a huge number of SKUs or very high order volume, WooCommerce will begin to get bogged down managing all of the data in the database. Sometimes it's hard to find the right plugins to do the exact customization you're needing.

Great e-commerce solution for new and smaller businesses needing to get online quickly and cheaply

Overall Satisfaction with WooCommerce