Item: Zoho Analytics
Rating: 8
Author: Aakash Sheth (LSSGB)

Use Cases and Deployment Scope

Zoho analytics is a complete data analysis and visualization tool. You can create views , dashboards, query tables etc. it syncs with most of your Zoho applications and other database applications as well. The auto sync feature is very good which definitely helps in automating KPI calculations. It also provided various options to share your reports.

Pros and Cons

Basic Dashboard preparation
Pivot table
Report sharing
Data sync

Some UI element’s for dashboard needs to be added
Window query in query writing (sql)
User permissions management

Return on Investment

Unified Business Analytics Platform
Near real time KPI tracking Management Dashboard
Total Value for the cost

Usability

I feel 8 rating represents the good and clean UI they have. Segregation of reports , dashboards and views is great. The feature to auto generate analytical report using Zoho’s smart AI was an excellent feature.

However, I deducted 2 points because I feel the still lack some dashboard elements, some features like adding extra filter to KPI widgets, use of window function in query table could make the Zoho Analytics an awesome choice.

Scalability

Zoho Analytics is designed to provide organizations with scalable software that can handle working with large datasets, integrate several data sources, and perform AI based statistical analysis. AI based statistical analysis is often a great starting point for me. The scalability of this product is good, however sometimes you do face some data sync issues but you can fix those quickly.

Alternatives Considered

Microsoft Power BI, Tableau Desktop and Microsoft Excel

Power BI, Tableau are leaders in data visualization tool industry. They provide extensive features and they are priced accordingly. Excel is still my go to tool for analysis on my local machine but it likes functionalities like Zoho app sync, customizable dashboard and AI powered analytical reports. Our decision of selecting Zoho analytics is based on Existing Zoho business suit, data sync feature, and pricing.

Key Insights

Do you think Zoho Analytics delivers good value for the price?

Yes

Are you happy with Zoho Analytics's feature set?

Yes

Did Zoho Analytics live up to sales and marketing promises?

Yes

Did implementation of Zoho Analytics go as expected?

Yes

Would you buy Zoho Analytics again?

Yes

Other Software Used

Zoho CRM, Zoho SalesIQ, Google Analytics

Likelihood to Recommend

Zoho analytics is a very good tool if you are using complete or most of Zoho business suit applications already. It makes very easy to sync data between those. It is great tool for basic analysis if you have limited data. Few hundred thousands should be fine. If you are looking for cheap alternative for visualization tools like Tableau, Zoho analytics is very good option.

Value for money analytical tool

Software Version

Overall Satisfaction with Zoho Analytics