Item: Zoho Social
Rating: 10
Author: Gina Heumann, LEED GA

Use Cases and Deployment Scope

I was having so much trouble keeping up with regular posts... I may find time to forward an article or post something 2-3 times a week; but with this awesome tool, I can post twice a day, plan out my schedule for the month and keep track of the "sales" posts so that I can ensure enough "value" posts in between. My audience is expanding daily, so I know it's working.

Pros and Cons

Scheduling social media posts
Ease of learning; very simple
Ability to post on all platforms simultaneously

I couldn't figure out a way to tag people

Return on Investment

New followers every day
Keeps me organized
Once it's set up, you can let it go and focus on other things

Alternatives Considered

Hootsuite

I chose Zoho Social because it came highly recommended by another business owner. I only briefly looked at the others because this one came with such high praise.

Key Insights

Do you think Zoho Social delivers good value for the price?

Yes

Are you happy with Zoho Social's feature set?

Yes

Did Zoho Social live up to sales and marketing promises?

Yes

Did implementation of Zoho Social go as expected?

Yes

Would you buy Zoho Social again?

Yes

Other Software Used

Shopify, LearnWorlds, Articulate Storyline

Usability

I'm a little technologically inept when it comes to learning new software, but this was SO easy to use. Very intuitive! I love that I can plan out my entire month and then just forget about it until the next.

Likelihood to Recommend

I think anyone with a business who uses social media (which should be EVERYONE!) needs to have this platform. It's a great way to share information with your target audience as well as advertise products and services. It also helps for those who want to plan ahead for busy weeks or vacation time, so you don't even need to think about it once you've scheduled them!

Automated and Intuitive

Overall Satisfaction with Zoho Social