Simple, Quick and Informative Social Media Tracking and Reporting
December 19, 2022

Simple, Quick and Informative Social Media Tracking and Reporting

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Zoho Social

Social Media Tracking and Reporting. We needed to review and analyse our social media posts and the trends on the platforms we use. Zoho Social provides these features and, in particular, the option to customise your own
reports of the exact information you want summarised, and the graphical representations
provided make it effortlessly simple to analyse what is working well for you in
social media and how varied your content is.
  • Social Media Tracking
  • Social Media Reporting
  • Graphical Representation of Data
  • It could update in real-time, as opposed to as at the end of the last complete day.
  • Nothing measurable as yet, but definitely assisted in growing our followers, which will likely lead to a future ROI.
Hootsuite was much harder to navigate, was far more expensive, and didn't really do what it said it could do.

Do you think Zoho Social delivers good value for the price?

Yes

Are you happy with Zoho Social's feature set?

Yes

Did Zoho Social live up to sales and marketing promises?

Yes

Did implementation of Zoho Social go as expected?

Yes

Would you buy Zoho Social again?

Yes

It provides so much information with so little effort.
The support team outlined my options clearly and the Free Trial system before I signed up, and the software and processes were exactly as outlined.
For tracking Social Media posts and interactions it offers great reporting and a simple presentation of a large volume of data. It makes it clear what is happening and what is working best (and worst) for the business.

Zoho Social Feature Ratings

Broad channel coverage
9
Content planning and scheduling
8
Audience targeting
8
Content optimization
7
Automated routing and prioritization
8
Customer interaction histories
10
Lead generation
8
Content marketing
7
Twitter
8
Facebook
Not Rated
LinkedIn
9
Google+
7
Instagram
Not Rated
Campaign success analytics
10
Competitor analysis
10
Role-based user permissions & privileges
Not Rated
Mobile access
6