Sales Intelligence Software

TrustRadius Top Rated for 2023

Top Rated Products

(1-5 of 10)

1
HubSpot Sales Hub

HubSpot Sales Hub is designed to eliminate friction by bringing tools and data together on one platform. The solution boasts email tracking and templates, and call tracking & recording.

2
D&B Hoovers

D&B Hoovers delivers sales intelligence data for millions of companies globally.

3
Foundry ABM

Foundry ABM is an account based marketing platform that creates campaigns for ads, web personalization, and sales. Foundry’s proprietary database complements an organization’s first party data to provide the best data to reach, engage, and convert more stakeholders in target accounts.…

4
Drift

Drift is presented as a human-centric, AI-powered buyer engagement platform, a platform that automatically listens, understands and learns from buyers to provide individualized and human experiences at every touchpoint of the buying journey. The platform helps businesses translate…

5
6sense

The 6sense Account Engagement Platform helps B2B organizations achieve predictable revenue growth by putting the power of AI, big data, and machine learning behind every member of the revenue team.6sense uncovers anonymous buying behavior, prioritizes accounts for sales and marketing,…

All Products

(126-150 of 176)

126
Smart Rooms
0 reviews

Smart Rooms is a sales intelligence software solution offered by journeysales.com.

127
Broadlook Suite

Broadlook Technologies in Wisconsin offers a suite of sales intelligence products.

128
insight3
0 reviews

The insight3 platform from agent3 is an account-focused tool that delivers automated customer insights to create commercial advantage for both marketing and sales teams. According to the vendor, insight3 provides the following: Real-time insight on target customer contacts – supports…

Explore recently added products

129
Artesian
0 reviews

Artesian is designed to help B2B sales teams leverage Internet-based insights (from web and social media) about prospects in order to decrease sales lead time. Customers are typically B2B enterprises.

130
GrowthIntel
0 reviews

GrowthIntel, from Growth Intelligence in London, tracks companies' web activity, and applies machine learning to predict B2B buying behavior, in terms of when a company will buy what product. By identifying behavioral signals that indicate a high probability of conversion, Growth…

131
Tomba Email Finder

Tomba.io is an Email Finder for B2B sales and email marketing . Tomba.io collects and crafts public data using Robots to provide an advanced prospecting tool to help professionals gather Data at scale, Direct from source.

132
OpusXenta byondcloud & byondpro

OpusXenta is focused on delivering impactful technology solutions for death care organizations.They equip them with cloud software, marketplaces, services, and data intelligence designed with professional insight and supported with unparalleled commitment. Every day, our customers…

133
Dakota Marketplace

Dakota Marketplace is an institutional investor database that creates visibility into exactly who investment salespeople should be calling on to raise money. Marketplace provides investment sales people with accurate and up-to-date sales contact information and insights to help them…

134
GetProfiles
0 reviews

GetProfiles automates your list building process and delivers an in-depth blueprint of each of your prospects’ organizational structures, technology and people. It delivers the highest quality data to help your sales team to focus on nurturing leads and closing more deals. The vendor…

135
ReachStream
0 reviews

ReachStream is a sales data and marketing platform designed to empower businesses with the essential tools and resources to succeed in today's competitive marketplace. With a focus on data accuracy, customization, and user-friendliness, ReachStream is a solution for lead generation…

136
ProTrail
0 reviews

Developed by Refract Consulting, ProTrail is a cloud based sales intelligence tool designed to help sales teams with account planning, relationship building, and customer acquisition. ProTrail uses artificial intelligence (AI) to digitally map account data with credible information…

137
TechTarget Contact Data Services

Functioning as a contact hub, the TechTarget Contact Data Services originating from Oceanos™ ingest streams from a network of partners including traditional data companies, publishers and social media sources.

138
Pidgi
0 reviews

Pidgi harnesses customer data to provide personalized lead intelligence for sales teams. Pidgi helps to make B2B sales easier by helping Sales and Marketing Teams sell more to their past users. Pidgi includes: - Access to past users - Contact monitoring for job changes - CRM…

139
Anymail finder

Anymail finder is a SaaS company that allows its customers to find validated emails of the employees of any company. Users can find the email address of a person by entering their name and the company name or domain. Additionally, users can find the email address of key decision…

140
Humanlinker
0 reviews

Humanlinker is a desktop app dedicated to enterprise sales leaders and sales operations, that aims to help them to build the best account based selling strategy. It is presented as a solution that brings together all of the sales stack to boost the productivity of sales teams. Get…

141
BinaryClues
0 reviews

A company offering solutions for prospects and customers to find the right email marketing solutions which can help them expand in new markets and focus on customer acquisition. The company offers access to its database of lead data, and tools to locate emails and phone numbers for…

142
Persuwise
0 reviews

A software tool to boost email outreach used to enrich contact data, gain AI insights, craft AI-tailored emails and write more effectively with an AI Assistant's help.

143
Humantic AI
0 reviews

Humantic AI's buyer intelligence platform combines ML & AI with Neuroscience, Linguistics and the transformational technology behind ChatGPT. Its algorithms are built on top of academic research establishing strong correlations between linguistics and personality (psycholingustics)…

144
FlashInfo By FlashIntel

FlashInfo, a product of FlashIntel Global, is presented as a revenue acceleration platform that integrates sales intelligence and engagement capabilities into one unified interface. With access to its B2B intelligence database and 30+ custom filters, it enables businesses to discover…

145
Accompany
0 reviews

Accompany is a sales intelligence platform featuring comprehensive org charts with real-time predictive decision-maker profiles to help salespeople locate the ideal prospects for outreach in their domain. The sales database is now owned and supported by Cisco since the May 2018 of…

146
BuzzBoard
0 reviews

BuzzBoard aims to uncover data-driven insights about SMBs that drive more meaningful conversations for marketers and sellers, resulting in increased sales across the customer lifecycle. The vendor says by applying data science and digital signals to the world’s most extensive collection…

147
Leadzen.ai
0 reviews

Leadzen.ai is a prospecting and outreach tool with a real-time engine providing access to100+ data points from 500+ trusted data sources, providing details to convert optimistic prospects into productive leads. The real-time engine is continually updating to provide recent information…

148
BigPicture Company API

BigPicture develops company APIs for data-driven teams. It offers proprietary real-time lookup technology converts domains and IP addresses into full company profiles for marketing, sales, and cybersecurity use cases. The vendor states BigPicture powers thousands of B2B companies…

149
CIENCE GO Data

CIENCE’s B2B data platform combines millions of hand-curated leads, proprietary technology, and company firmographics. It is used to build audiences to target any and all members of buying committees: Decision Makers, Influencers, Stakeholders, and End Users.> 300 million global…

150
TruVoice from Corporate Visions

TruVoice from Corporate Visions (formerly Primary Intelligence) is an automated buyer feedback and sales coaching platform that informs the organization's entire go-to-market strategy from start to finish. TruVoice goes beyond buyer insights to provide users and sellers with real-…

Videos for Sales Intelligence Software

What are the Best Sales Intelligence Solutions?
05:47
In this video, we'll cover the top 3 sales intelligence solutions, how to use each one and a comparison of features and pricing models. Sales intelligence solutions allow for the collection and analysis of information that can assist salespeople. This includes new contact pro...
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Sales Intelligence Software TrustMap

TrustMaps are two-dimensional charts that compare products based on trScore and research frequency by prospective buyers. Products must have 10 or more ratings to appear on this TrustMap.

Learn More About Sales Intelligence Software

What is Sales Intelligence?

Sales intelligence (SI) is the collection, analysis, and presentation of information that helps salespeople keep up to date with clients and identify new leads to reach out to. SI tools work strategically to build the pipeline and are designed primarily for sales development representatives (SDRs) and business development representatives (BDRs). The use cases for sales intelligence tools include:

  • Prospecting for new contacts
  • Augmenting contact records with missing information
  • Adding company and industry details
  • Qualifying and prioritizing leads
  • Tracking email and website interactions
  • Compiling lead activity in lead records
  • Gathering contextual data from social media or news updates

There is some overlap between sales intelligence software and customer relationship management (CRM) software, sales email tracking tools, and predictive sales analytics tools. Many SI tools are designed to feed new lead records into CRM systems and keep them up to date. Some CRM platforms deliver sales intelligence themselves, such as company context and social information.

Both SI software and predictive analytics focus on generating lead lists and prioritizing which leads to connect with. However, SI tools focus on aggregating data to be used in personal calls and emails. On the other hand, predictive analytics takes a more automated data science approach.

Sales Lead Software

Many SI tools help with sales lead management by generating new lead lists, tracking and qualifying leads, and maintaining customer data within the salesperson’s CRM.

Lead Lists

Some sales intelligence tools can generate lists of new leads with contact information. They do this by searching the Internet, proprietary databases, and/or social networks. Searches are based on criteria such as:

  • Geographic criteria
  • Firmographic criteria
  • Role criteria

This practice is called ‘prospecting.’ Apps and databases that help with this task are often called ‘prospecting tools’ or ‘lead generation software’. The goal is for salespeople to identify outbound leads to contact that fit their target customer profile.

Advanced tools allow conditional logic and negative search terms to target an even more specific customer profile, and can create ‘smart lists’ of prioritized leads. The prioritization is based on ideal customer characteristics and behavioral signals, which are used to predict their likelihood to become customers

Lead Tracking & Qualification Process

Sales intelligence software helps salespeople figure out where to focus their energy. The tools either prioritize lead lists automatically based on pre-set rules, or provide intelligence needed for the sales reps to build lists manually.

For example, leads can be tracked based on:

  • Website traffic analytics (lead activity on a company’s website)
  • Reverse IP lookup for new leads who visit the company website, to get contact info
  • Engagement with sales emails (opens, clicks, etc.)

This data helps with lead scoring, prioritization, and qualification. Qualification reflects whether leads are ready for a true sales conversation (sales qualified lead / SQL), or if they should simply receive marketing nurture campaigns (marketing qualified lead / MQL).

The tracked activity also appears on lead records, so that salespeople can have more informed interactions with leads based on how they’ve engaged with company resources so far.

Data Augmentation & Data Hygiene

Sales intelligence software also works to round out incomplete customer records within the sales rep’s CRM system. Most SI tools help pull in missing email addresses or phone numbers. Some also append company or industry details, org charts, technographic information, etc.

Data augmentation helps sales productivity in two ways:

  1. It provides a specific, reliable basis for qualifying and prioritizing leads.
  2. It provides context for sales pitches, helping reps tailor their messaging.

In addition to adding new information to the database, many sales intelligence tools also make existing information more accessible. For example, they may integrate CRM records with the salesperson’s email inbox, so that lead details can be found and edited more conveniently.

Sales Intelligence Software Features & Capabilities

  • Identification of new leads
  • Sales lead management
  • List quality
  • Email and direct dial contacts
  • Ideal customer targeting
  • Company and industry information
  • Integrations and extensions
  • Company/business profiles
  • Automatic data refresh
  • Filters and segmentation
  • Sales email templates
  • Triggers and red alerts
  • Prospect tracking
  • Alerts and reminders

Pricing Information

Sales intelligence tools are typically priced on a monthly subscription model, per user. Some web prospecting tools offer a freemium version with limited volume and features for free. Paid plans start at $39/mo. per user and increase up to $319/mo. per user depending on the number of leads being considered

For products that include a proprietary database and more advanced search criteria, pricing starts around $80/mo. per user and can increase up to a couple thousand dollars per year. Enterprise level pricing is typically available by custom quote only, and likely to run higher.

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Frequently Asked Questions

What is sales intelligence software?

Sales intelligence (SI) is the collection, analysis, and presentation of information that helps salespeople keep up to date with clients and identify new leads to reach out to. SI tools work strategically to build pipeline and are designed primarily for sales development representatives (SDRs) and business development representatives (BDRs).


What is lead intelligence?

Lead intelligence refers to the process of gathering data (information) on leads and prospects. This data is then used to help sales teams’ interactions with potential customers by better understanding their needs and close deals. The type of data lead intelligence tools provide typically include contact information, demographic information, and website interaction information.

How much does sales intelligence software cost?

Sales intelligence tools are typically priced on a monthly subscription model, per user. Free versions are rare given the lift associated with this category of software. Paid plans start at $39/mo. per user and increase up to $319/mo. per user depending on the number of leads being considered.

For products that include a proprietary database and more advanced search criteria, pricing starts around $80/mo. per user. Enterprise-level pricing is typically available by custom quote only, and likely to run higher.