PointBurst is an emerging company with a platform for helping spread social messaging virally through friend and advocate networks. Messages are crafted and shared with friends / advocates who then share them with their personal networks - posting approved versions of the original messages as if ...
Social Media Marketing Tools
Best Social Media Marketing Tools
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Social Media Marketing Tools Overview
What are Social Media Marketing Tools?
Social Media Marketing Tools provide underappreciated features not common to all social media management suites. They can be hyper-specific and dedicated to one thing like brand activation or contesting. They might be focused on gaining followers on a single platform (e.g. Instagram).
Applications in this category fall under several names. Social media advocacy tools encourage employees’ and brand customers to promote companies across their own social media profile and feeds. Beyond that, social media promotion might include contesting, sweepstakes, or polls. Social media curation tools help marketers find and reuse user-generated content. UGC can then be cast into a feed, social media wall, television, or even a Jumbotron.
Social Media Marketing Tools Features & Capabilities
Many social media marketing tools are specialists. Thus they may provide just one or several of these things:
Social media aggregation, RSS Feed or social dashboard
Social media widget, browser extensions
Location-based services and analytics
Chat and social media messaging
Social media brand search tool
Media (e.g. gif) uploading, distribution
Social contesting and sweepstakes
Social media games
Social media incentives and prize fulfillment
Social media brand activation
Contesting and campaign analytics
Social wall for events or website
Link shortening for campaigns
Social media marketing management vendors often provide free tools and free limited versions of their flagship management suites. Beyond these, pricing of social activation tools is tiered. Tiers may support variable amounts of user accounts, volume of outreach, or include additional advanced features. Enterprise level tiers frequently provide dedicated account management and 24x7 customer support.
Social Media Marketing Products
Listings (51-75 of 75)
Tagspire is a social commerce network comprised of organic curated user content blended with product reviews providing a means for users to gain a commission for their brand/product endorsement. Tagspire aims to create a seamless process facilitating consumer to consumer sales and rewards.
Sociolus is a social media marketing solution that provides competitor analytics. It helps business see what competitors are doing and how they compare to them. With this tool, businesses can also identify the top brands, posts, influencers and trends.
Storewoot is a tool that allows users to promote Etsy stores on Pinterest.
Unified Social is a social media marketing and management solution built around features such as data-driven insights, content management, predictive engagment tools, and cross-channel advertising.
Send Social Media is a solution for managing, monitoring, tracking and measuring marketing efforts. Users can post to over 30+ social media networks like Facebook, Twitter, LinkedIn, Google Plus, Pinterest, YouTube, SlideShare and more! Users can also manage their entire email marketing campaign...
Komfo is a social media marketing platform from the Danish company of the same name.
Engageform is an interactive content creation platform. Users can quickly create viral quizzes, surveys and polls. Users can also generate leads, drive social traffic to their website and get feedback from their customers. According to the vendor, users can also create Buzzfeed like quizzes and e...
Publicfast is an influencer marketing platform from the Ukrainian company of the same name.
GoCinchy is a SaaS based social media marketing solution.
OpenText Tempo Social is a social media marketing solution.
Software for organizing and sharing tweets to blogs and websites.
Good Audience is a social media marketing solution built around features such as personalized content marketing strategies, customer engagement, and targeting and segmenting audiences.
The Insightpool Social Selling Platform is designed to help sales reps identify, score and nurture leads and get detailed insights into social selling campaigns in order to measure the success. This solution enables sales teams to engage with prospects and connect all the data acquired back to a ...
Insightpool's Enterprise Custom Solutions is designed to provide Data Insights and Analysis and Custom Social Campaigns that supply in-depth analysis, reporting, market research and actionable custom strategies. The solutions are customized to a company’s brand and marry Insightpool’s knowledge o...
Deal Maker converts online traffic to actual customers, and helps business owners generate sales on social media. Key features include instant payment when a customer buys your deal, lower fees than traditional deal companies, and you are given complete control of the deals and promotions you ru...
Notified is an enterprise-level social listening tool.
Pulsar is a social media monitoring platform offering social listening, owned channels analytics, and social CRM. Customers use Pulsar for brand tracking and campaign measurement. The platform includes 4 tools: TRAC: Social media listening across topics, audiences and content diffusion. CORE:...
GetSocial helps eCommerce websites increase their sales by generating highly qualified traffic, boosting visibility and purchase intent, and providing data on their visitors. We do so by providing a simple tool to create social action buttons. Companies now use regular social action buttons (Face...
CloudSquads Social Marketing is designed to turn social conversations into actionable insights. It can be used with an organization's existing CRM systems, marketing automation systems and email management systems. The vendor's value proposition is that the solution can help users leverage socia...
Viral Content Buzz is a social media and content marketing platform built to increase visibility and authority of users' social media accounts.
Contentivo is an employee advocacy and content marketing platform that uses a company's current employees to help drive traffic via social media.
Tint is a social media marketing platform. The solution is designed to help businesses connect brands and fans into one social hub.
Sotrender uses big data to help marketing and sales professionals make better decisions in social media. The vendor says they provide users with multiple solutions to analyze and optimize performance in social media, especially on Facebook, Twitter, Instagram, and YouTube, as well as to check res...
SoClever provides social login and sharing tools to help conversion rates, registration rates and lower cart abandonment rates. The tools are free to use and try. SoClever's dashboard provides paying customers unique demographic insights into their customers. This allows for more relevant mess...