24ieye

24ieye is a media monitoring and brand listening service that aims to assist businesses in maintaining a positive online reputation and gaining a competitive edge. This software solution is designed to cater to small to large organizations and is commonly used by business analysts, marketing managers, public relations professionals, brand managers, and social media managers. According to the vendor, 24ieye provides a range of features and capabilities to deliver valuable insights and analysis for informed decision-making and strategic planning.

Key Features

Media Intelligence: According to the vendor, 24ieye offers comprehensive media monitoring and brand listening services. It allows businesses to monitor online risks, amplify positive brand mentions, and customize alerts and notifications based on their specific requirements. The tool also tracks and analyzes customer attitudes towards the brand.

Competitor Analysis: The vendor claims that 24ieye enables businesses to track and analyze their competitors' performance, providing valuable insights to stay competitive. It offers detailed reports on industry strengths and weaknesses, which can be customized based on specific specifications.

Social Media Management: According to the vendor, 24ieye automates social media management processes and implements a multi-social integration strategy. It aims to streamline social media activities and tasks, potentially saving time and improving efficiency for businesses.

Brand Analysis: The vendor states that 24ieye provides in-depth brand analysis services. It helps businesses understand the present state of their brand, brand awareness levels, and identifies the target audience through market research insights. This feature aims to assist businesses in improving their brand positioning.

Market Research: According to the vendor, 24ieye gathers, evaluates, and interprets data related to the target market and consumers. It provides insights on rival businesses and the industry as a whole, aiming to enable businesses to make informed decisions based on market trends and identify new business opportunities.

Data Analysis: The vendor claims that 24ieye offers quick, reliable, and proficient data analysis services. It aims to analyze data to help businesses gain a higher position in the market, catering to various data analysis requirements and assisting in making data-driven decisions.

Hashtag and Trend Analysis: According to the vendor, 24ieye tracks, monitors, and analyzes brand interaction and engagement around specific hashtags or terms. It provides insights on brand reach and impact, aiming to help businesses understand the effectiveness of their social media campaigns and optimize their strategies.

VIP Monitoring Services: The vendor offers specialized monitoring services specifically designed for executives and VIPs. According to the vendor, this feature helps protect brand reputation by detecting and responding to online attacks, monitoring online risks, and identifying brand infringements. It generates priority alerts and offers protection and remediation.

Reputation Management: 24ieye aims to assist businesses in protecting their online reputation. According to the vendor, it offers features to improve customer satisfaction, measure marketing reports, facilitate engagement, and provide more control over the brand. The vendor claims that this feature promotes good relationships with clients.

Social Media Monitoring: According to the vendor, 24ieye tracks and monitors brand mentions across various social media platforms. It analyzes customer sentiment and engagement, aiming to help businesses respond effectively to online activities. The tool generates reports with valuable insights on brand visibility.