Overview
Recent Reviews
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Popular Features
View all 24 featuresTraffic allocation control (16)
a/b experiment testing (17)
Test reporting (17)
Conversion tracking (16)
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Pricing
View all pricingEntry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
Starting price (does not include set up fee)
- $40 per month
Features Scorecard
Testing and Experimentation
Audience Segmentation & Targeting
Results and Analysis
Product Details
What is AB Tasty?
AB Tasty is a provider of AI-powered experimentation and personalization, helping businesses drive more conversions and revenue on all their digital assets. The vendor states that with their optimization platform marketing and product teams are enabled to turn website visitors into customers, subscribers or leads, while delivering outstanding user experiences. Presently the vendor boasts a customer list that includes Ashley Furniture, Kiehl's, Sephora, USA Today, Saint Laurent Paris, as well as more than 900 global enterprises. AB Tasty has 10 offices in 6 countries with local language support and 40% of its workforce is dedicated to R&D.
Testing and personalization
Users can display different variations of a web design and discover how they compare to the original design. AB Tasty supports multiple types of testing methods, including:
- A/B and split testing (classic testing)
- Multivariate testing (combination testing)
- Multipage (funnel testing)
- Personalization
Personalization Widget Library
This dynamic widget library allows users to easily add features such as pop-ins, surveys, chat functions, countdown banners, and more.
AB Tasty Features
Testing and Experimentation Features
- Supported: a/b experiment testing
- Supported: Split URL testing
- Supported: Multivariate testing
- Supported: Multi-page/funnel testing
- Supported: Mobile app testing
- Supported: Visual / WYSIWYG editor
- Supported: Advanced code editor
- Supported: Page surveys
- Supported: Preview mode
- Supported: Test duration calculator
- Supported: Experiment scheduler
- Supported: Client-side tests
- Supported: Server-side tests
- Supported: Mutually exclusive tests
Audience Segmentation & Targeting Features
- Supported: Standard visitor segmentation
- Supported: Behavioral visitor segmentation
- Supported: Traffic allocation control
- Supported: Website personalization
Results and Analysis Features
- Supported: Heatmap tool
- Supported: Click analytics
- Supported: Scroll maps
- Supported: Conversion tracking
- Supported: Goal tracking
- Supported: Test reporting
- Supported: Results segmentation
- Supported: Experiments results dashboard
Platform Integration Features Features
- Supported: API
- Supported: Web analytics integration
- Supported: Content Management System Integration
- Supported: Search Engine Optimization/Marketing Integration
- Supported: Integration with CRM or DMP software
AB Tasty Screenshots
AB Tasty Video
AB Tasty Downloadables
AB Tasty Integrations
- Adobe Marketing Cloud
- Crazy Egg
- Google Analytics
- Kissmetrics
- Webtrends Analytics
- AT Internet
- Mapp Intelligence, powered by Webtrekk
- Tealium AudienceStream
- Woopra
- GoSquared
- Heap
- Commanders Act TagCommander
- Mixpanel
- SessionCam
- Contentsquare (Clicktale)
- Mouseflow
- Clicky
- Comscore Ad Metrix
- WordPress
- PrestaShop
- Drupal
- Twilio Segment
- Slack
- FullStory
- Matomo (formerly Piwik)
- Salesforce DMP (formerly Krux)
- Magento Commerce Cloud (formerly Magento)
- Matomo (formerly Piwik)
- Salesforce DMP (formerly Krux)
- Matomo (formerly Piwik)
- Salesforce DMP (formerly Krux)
- Advalo
- Baidu
- CNZZ
- Comscore
- Coremetrics
- Econda
- Eulerian
- Heap Analytics
- Matomo (formerly Piwik)
- Adobe Analytics / Omniture
- Universal Analytics
- Webtrends
- Yandex
- Ysance
AB Tasty Competitors
AB Tasty Customer Size Distribution
Consumers | 0% |
---|---|
Small Businesses (1-50 employees) | 10% |
Mid-Size Companies (51-500 employees) | 70% |
Enterprises (more than 500 employees) | 20% |
AB Tasty Technical Details
Deployment Types | SaaS |
---|---|
Operating Systems | Unspecified |
Mobile Application | Apple iOS, Android |
Supported Countries | United States, Canada, United Kingdom, Ireland, Nordics, France, Germany, Spain, Australia, China |
Supported Languages | English, French, Spanish, German, Dutch, Polish |
Comparisons
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Reviews and Ratings
Reviews
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