1. Home
  2. A/B Testing Tools
  3. AB Tasty Reviews

AB Tasty Reviews

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener noreferrer'>Customer Verified: Read more.</a>
65 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.7 out of 100

Do you work for this company? Manage this listing

Show Filters 

Overall Rating

Reviewer's Company Size

Last Updated

By Topic

Industry

Department

Experience

Job Type

Role

Show All Filters
Filtered By:

Reviews (1-13 of 13)

AB Tasty Scorecard Summary

Likelihood to Recommend (65)
8.7
Likelihood to Renew (8)
7.7
Support (1)
8.2

Feature Scorecard Summary

a/b experiment testing (12)
8.2
Split URL testing (7)
7.3
Multivariate testing (9)
7.9
Multi-page/funnel testing (7)
7.1
Mobile app testing (3)
7.0
Visual / WYSIWYG editor (9)
7.3
Standard visitor segmentation (10)
8.0
Behavioral visitor segmentation (8)
8.1
Traffic allocation control (11)
8.5
Website personalization (9)
7.8
Heatmap tool (5)
5.3
Click analytics (10)
7.3
Scroll maps (4)
6.6
Conversion tracking (11)
7.7
Goal tracking (11)
7.2
Test reporting (12)
7.6
Results segmentation (10)
7.0

About AB Tasty

AB Tasty is a provider of AI-powered experimentation and personalization, helping businesses drive more conversions and revenue on all their digital assets. The vendor states that with their optimization platform marketing and product teams are enabled to turn website visitors into customers, subscribers or leads, while delivering outstanding user experiences. Presently the vendor boasts a customer list that includes Ashley Furniture, Kiehl's, Sephora, USA Today, Saint Laurent Paris, as well as more than 900 global enterprises. AB Tasty has 10 offices in 6 countries with local language support and 40% of its workforce is dedicated to R&D.

Testing and personalization

Users can display different variations of a web design and discover how they compare to the original design. AB Tasty supports multiple types of testing methods, including:

- A/B and split testing (classic testing)

- Multivariate testing (combination testing)

- Multipage (funnel testing)

- Personalization

Nudge Engagement Library

This widget library allows users to easily add features such as pop-ins, surveys, chat functions, countdown banners, and more.


Categories:  Ecommerce Personalization,  A/B Testing

AB Tasty Features

Testing and Experimentation Features
Has featurea/b experiment testing
Has featureSplit URL testing
Has featureMultivariate testing
Has featureMulti-page/funnel testing
Does not have featureCross-browser testing
Has featureMobile app testing
Does not have featureTest significance
Has featureVisual / WYSIWYG editor
Does not have featureAdvanced code editor
Does not have featurePage surveys
Does not have featureVisitor recordings
Does not have featurePreview mode
Does not have featureTest duration calculator
Does not have featureExperiment scheduler
Does not have featureExperiment workflow and approval
Does not have featureDynamic experiment activation
Does not have featureClient-side tests
Does not have featureServer-side tests
Does not have featureMutually exclusive tests
Audience Segmentation & Targeting Features
Has featureStandard visitor segmentation
Has featureBehavioral visitor segmentation
Has featureTraffic allocation control
Has featureWebsite personalization
Results and Analysis Features
Has featureHeatmap tool
Has featureClick analytics
Has featureScroll maps
Does not have featureForm fill analysis
Has featureConversion tracking
Has featureGoal tracking
Has featureTest reporting
Has featureResults segmentation
Does not have featureCSV export
Does not have featureExperiments results dashboard
Platform Features Features
Does not have featureAPI
Does not have featureWeb analytics integration
Does not have featureContent Management System Integration
Does not have featureSearch Engine Optimization/Marketing Integration
Does not have featureIntegration with CRM or DMP software

AB Tasty Screenshots

AB Tasty Video

Watch Discover how AB Tasty's digital experience optimization platform can help you increase conversion rates, better understand visitor behavior, and test and improve the user experience.

AB Tasty Downloadables

AB Tasty Integrations

Adobe Marketing Cloud, Crazy Egg, Google Analytics, Kissmetrics, Webtrends Analytics, AT Internet, Webtrekk Digital Intelligence Suite, Tealium AudienceStream, Woopra, GoSquared, Heap, Commanders Act, Mixpanel, SessionCam, ClickTale, Mouseflow, Clicky, Comscore Ad Metrix, WordPress, PrestaShop, Drupal, Segment, Slack, Matomo (formerly Piwik), Salesforce DMP (formerly Krux), Magento Commerce Cloud (formerly Magento), Matomo (formerly Piwik), Salesforce DMP (formerly Krux), Matomo (formerly Piwik), Salesforce DMP (formerly Krux), Advalo, Baidu, CNZZ, Comscore, Coremetrics, Econda, Eulerian, Heap Analytics, Matomo (formerly Piwik), Adobe Analytics / Omniture, Universal Analytics, Webtrends, Yandex, Ysance

AB Tasty Competitors

Pricing

  • Does not have featureFree Trial Available?No
  • Does not have featureFree or Freemium Version Available?No
  • Has featurePremium Consulting/Integration Services Available?Yes
  • Entry-level set up fee?No

AB Tasty Customer Size Distribution

Consumers
0%
Small Businesses (1-50 employees)
10%
Mid-Size Companies (51-500 employees)
70%
Enterprises (> 500 employees)
20%

AB Tasty Support Options

 Free VersionPaid Version
Live Chat
Email
Forum/Community
FAQ/Knowledgebase
Social Media
Video Tutorials / Webinar
Phone

AB Tasty Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS, Android
Supported Countries:United States, Canada, United Kingdom, Ireland, Nordics, France, Germany, Spain, Australia, China
Supported Languages: English, French, Spanish, German, Dutch, Polish