Acoustic Campaign
Acoustic Campaign
Overview
Recent Reviews
Awards
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Popular Features
View all 26 featuresEmail deliverability reporting (20)
8.0
80%
A/B testing (10)
7.0
70%
Dashboards (10)
4.2
42%
WYSIWYG email editor (10)
4.0
40%
Video Reviews
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Pricing
View all pricingEntry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://www.ibm.com/marketplace/cloud/d…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
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Alternatives Pricing
Features Scorecard
Email & Online Marketing
7.0
70%
Lead Management
7.4
74%
Campaign Management
7.0
70%
Social Media Marketing
6.3
63%
Reporting & Analytics
4.5
45%
Platform & Infrastructure
5.7
57%
Product Details
What is Acoustic Campaign?
Acoustic Campaign (formerly IBM Watson Campaign Automation) is a highly scalable SaaS-based, cross-channel, digital marketing platform providing digital marketers the ability to implement and manage email, mobile, social and lead management campaign processes. It powers the delivery of consistent experiences for customers across the entire buyer journey by leveraging customer data, providing analytical insights and automating cross-channel interactions.
Digital marketers have the ability to understand and leverage real-time customer behaviors from a variety of sources to inform and promote personalized interactions. Through the solution, marketers can create a single customer identity, understand channel preferences and deliver a consistent customer experience across channels.
The Acoustic marketing product line is based on the Watson marketing suite spunoff from IBM as a separate company.
Acoustic Campaign Screenshots
Acoustic Campaign Video
See how IBM Marketing Cloud helps marketers deliver a consistent experience across channels, allow their customers to control the flow of the dialog and provide them with content that is personalized to their interests.
Acoustic Campaign Integrations
- TrenDemon
- Salesforce Marketing Cloud Interaction Studio
- Aurea List Manager (formerly Lyris LM)
- Aventri (formerly etouches)
Acoustic Campaign Competitors
Acoustic Campaign Technical Details
Deployment Types | SaaS |
---|---|
Operating Systems | Unspecified |
Mobile Application | No |
Comparisons
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Frequently Asked Questions
What is Acoustic Campaign?
Acoustic Campaign (formerly IBM Watson Campaign Automation) is a scalable, SaaS-based, cross-channel, digital marketing platform providing digital marketers the ability to implement and manage email, mobile, social, and lead management campaign processes.
What are Acoustic Campaign's top competitors?
What is Acoustic Campaign's best feature?
Reviewers rate Dynamic content and Email deliverability reporting and List management highest, with a score of 8.
Who uses Acoustic Campaign?
The most common users of Acoustic Campaign are from Mid-sized Companies (51-1,000 employees) and the Unknown industry.
Reviews and Ratings
(123)
Reviews
(1-25 of 40)- Popular Filters
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March 05, 2019
Powerful, but clunky and hasn't innovated fast enough
March 04, 2019
IBM Watson Campaign Automation Review
February 13, 2019
Nice integration between b2b and b2c
February 04, 2019
Although there is a learning curve, mastering IBM WCA can prove beneficial for your email services.
August 01, 2017
Takes Email Marketing to another level
June 17, 2015
I Love Silverpop!
June 16, 2015
Constantly Evolving Product with Great Functionality
June 16, 2015
A must-have solution for digital marketing!
May 15, 2015
Silverpop and SFDC inegration
February 25, 2015
Silverpop, the good, the bad, the ugly.
February 25, 2015
Marketing evolution
December 04, 2014
Silverpop Review
May 17, 2014
Pleased with Silverpop Engage!
March 28, 2014
Clunky and slow
March 28, 2014
Inexpensive, but usability an issue.
March 26, 2014
Silverpop is the way to go with email marketing!
February 11, 2014
Silverpop a star in email marketing!
February 11, 2014