Act-On Reviews

371 Ratings
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Score 7.4 out of 100

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Reviews (1-25 of 39)

Christi Moses | TrustRadius Reviewer
September 25, 2019

Act-On review

Score 10 out of 10
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Support Rating

Overall I've had wonderful experience with their service. I have only had one experience that I would consider unsatisfactory and may have partially been due to my inexperience with some of the areas that we were having to delve into to fix an issue. The issue took a little longer than normal to resolve, but the tech kept at it until we did get it resolved.
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Harold Klaassen | TrustRadius Reviewer
December 02, 2015

Act-On proved to be a game changer for us

Score 8 out of 10
Vetted Review
Review Source

Support Rating

Since we start using Act-on for ourselves and our clients, we have been supported very well. Often we need to integrate with legacy systems and we find the support team on our side during the whole endeavor. Always asking if they can help us further, always willing to do a better job. The support of Act-On is one of the main differentiators.
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Melodie Pierson | TrustRadius Reviewer
November 21, 2015

Great for marketing and business development teams!

Score 9 out of 10
Vetted Review
Verified User
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Support Rating

I had a question about tracking our emails in CRM. I sent a few and then noticed they were not in the history. We have to keep everything centralized in that system and I was scared I wouldn't be able to leverage Act-On the way I wanted to. I sent in a support ticket, received the first response within 20 minutes, and had my answer within the hour!
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Amanda Hurley | TrustRadius Reviewer
February 23, 2016


Score 8 out of 10
Vetted Review
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Support Rating

Act-On Customer Support is always there when I need them. They are always able to solve all of my problems and walk me through anything I need help with. They are always very patient and thorough. Their great attention to detail helps ensure all of my questions about automated programs or anything else are solved correctly.
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Greg Pope | TrustRadius Reviewer
November 24, 2015

Act-On Rocks

Score 10 out of 10
Vetted Review
Verified User
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Support Rating

I've never had a bad experience with support. I can get someone on the phone right away and they are always able to help.
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Maggie Kenney | TrustRadius Reviewer
June 19, 2015

Act-on Review

Score 7 out of 10
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Support Rating

They are always very responsive and willing to help in a timely manner. THey want to make sure we fully understand how to proceed going forward and resolve our issue.
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Glenn Munlawin | TrustRadius Reviewer
August 06, 2015

Act-On - a great tool with great people!

Score 10 out of 10
Vetted Review
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Support Rating

The support staff at Act=On are really the smartest folks in the room. As long as I can type up my question in something the world can read (versus my 'inside voice' gibberish) all is good. From why am I not getting a response email after a form is filled out or why is my SFDC connector broken, they got my back!
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Carrie Scheetz | TrustRadius Reviewer
December 09, 2014

Act-On's the System to Grow With!

Score 9 out of 10
Vetted Review
Verified User
Review Source

Support Rating

Sometimes it does take awhile for my customer service rep to get back to me, but when he does he usually has the answer I'm looking for. If he can't answer it, he will put the support ticket in for me and someone usually contacts me within a few hours of putting that request in. They are great at following up to make sure that my problem was solved before closing out the ticket.
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Prabal Roy | TrustRadius Reviewer
October 06, 2014

Experience with Act-On use for email campaigns and inbound contact/lead capture from website traffic

Score 10 out of 10
Vetted Review
Verified User
Review Source

Support Rating

Act-On has always reponded very quickly to probelms or consultation requests, they are willing to train anew user as the user has questions, They find out whether the probelm was solved or not. Best software product support organization I have come across over 30 years of my work in Software industry.....
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Amber Perry | TrustRadius Reviewer
December 27, 2013

The best customer service experience I've ever had!

Score 10 out of 10
Vetted Review
Verified User
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Support Rating

I have worked with Kyle Guioa and Mitch Vanderwall many times whenever I have had questions about anything and they are so good about setting up trainings and answers questions. They always get right back to you via email or phone and the whole customer service experience with them has been nothing but positive.
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Katherine Pomfret | TrustRadius Reviewer
October 02, 2013

Act-On has transformed our sales and marketing.

Score 10 out of 10
Vetted Review
Verified User
Review Source

Support Rating

We are UK based and support emails are not picked up until end of business day, our time. So although the team are swift, the time difference is sometimes a little frustrating. The online help library is sometimes helpful but sometimes fails to reflect the product as it stands now.
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Vinny Poliseno | TrustRadius Reviewer
January 02, 2013

Good starter marketing automation product.

Score 9 out of 10
Vetted Review
Verified User
Review Source

Support Rating

I have a very wonky CMS that is proprietary built and is not integration-friendly...I worked with the support team over the course of a week to get the product and my CMS to work together and properly. They went above and beyond to help me with my unique issue.
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Feature Scorecard Summary

WYSIWYG email editor (108)
Dynamic content (88)
Ability to test dynamic content (88)
Landing pages (104)
A/B testing (91)
Mobile optimization (99)
Email deliverability reporting (108)
List management (107)
Triggered drip sequences (84)
Lead nurturing (100)
Lead scoring and grading (100)
Data quality management (99)
Automated sales alerts and tasks (91)
Calendaring (8)
Event/webinar marketing (72)
Social sharing and campaigns (66)
Social profile integration (60)
Dashboards (105)
Standard reports (108)
Custom reports (80)
API (63)
Role-based workflow & approvals (67)
Customizability (85)
Integration with (62)
Integration with Microsoft Dynamics CRM (32)
Integration with SugarCRM (26)

About Act-On

Act-On is an adaptive marketing platform that drives personal and purposeful multi-channel marketing. We spark better inbound and outbound marketing, enable a tighter alignment with sales, and turn your data into substance you can act-on.

Our customers range from start-ups and fast-growing young companies to well-established enterprise institutions; from marketing teams in small and medium-sized businesses, to independent teams in large enterprise corporations. They use Act-On in many different ways to realize their marketing objectives. What’s the one common denominator? The success they achieve with Act-On.

Categories:  Marketing Automation

Act-On Features

Email & Online Marketing Features
Has featureWYSIWYG email editor
Has featureDynamic content
Has featureAbility to test dynamic content
Has featureLanding pages
Has featureA/B testing
Has featureMobile optimization
Has featureEmail deliverability reporting
Has featureList management
Has featureTriggered drip sequences
Lead Management Features
Has featureLead nurturing
Has featureLead scoring and grading
Has featureData quality management
Has featureAutomated sales alerts and tasks
Campaign Management Features
Does not have featureCalendaring
Has featureEvent/webinar marketing
Social Media Marketing Features
Has featureSocial sharing and campaigns
Has featureSocial profile integration
Reporting & Analytics Features
Has featureDashboards
Has featureStandard reports
Has featureCustom reports
Platform & Infrastructure Features
Has featureAPI
Has featureRole-based workflow & approvals
Has featureCustomizability
Has featureIntegration with
Has featureIntegration with Microsoft Dynamics CRM
Has featureIntegration with SugarCRM
Additional Features
Has featureEmail Marketing
Has featureLead Scoring
Has featureWebsite Visitor Tracking
Has featureAutomated Programs (Trigger & Drip Campaigns)
Has featureSocial Publishing
Has featureReporting & Analytics
Has featureSEO
Has featureForms
Has featureEvents & Webinars

Act-On Screenshots

Act-On Integrations

Act-On Competitors


  • Does not have featureFree Trial Available?No
  • Does not have featureFree or Freemium Version Available?No
  • Has featurePremium Consulting/Integration Services Available?Yes
  • Entry-level set up fee?Required
EditionPricing DetailsTerms
Professional$900per month (starts at 2,500 active contacts)
Enterprise$2,000per month ( starts at 2,500 active contacts)

The Professional package starts at 2,500 active contacts, 3 marketing users, 50 sales users and 30,000 API calls per day. The Enterprise package starts at 2,500 active contacts, 6 marketing users, 100 sales users and 30,000 API calls per day. Annual contract required.

Act-On Customer Size Distribution

Small Businesses (1-50 employees)
Mid-Size Companies (51-500 employees)
Enterprises (> 500 employees)

Act-On Support Options

 Paid Version
Live Chat
Social Media
Video Tutorials / Webinar

Act-On Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS, Android
Supported Countries:Available Internationally
Supported Languages: English, French, German, Spanish, Italian, Portuguese, Danish, Swedish, Norwegian, Finnish, Russian, Chinese, Japanese, Korean, Hindi, Thai, Arabic, Hebrew