ActiveCampaign

ActiveCampaign Reviews

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Ratings and Reviews
(1-3 of 3)

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Michelle Hill | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
Oh my gosh, Active Campaign's performance gets an A+++ in my book. The pages load quickly and so do the reports. I haven't noticed any slowdowns when it's integrating with other programs and it performs excellently on all levels.

ActiveCampaign Scorecard Summary

Feature Scorecard Summary

Email & Online Marketing (9)
85%
8.5
WYSIWYG email editor (498)
80%
8.0
Dynamic content (443)
86%
8.6
Ability to test dynamic content (401)
81%
8.1
Landing pages (271)
72%
7.2
A/B testing (318)
88%
8.8
Mobile optimization (445)
84%
8.4
Email deliverability reporting (581)
90%
9.0
List management (556)
89%
8.9
Triggered drip sequences (489)
93%
9.3
Lead Management (4)
86%
8.6
Lead nurturing (415)
88%
8.8
Lead scoring and grading (300)
84%
8.4
Data quality management (337)
84%
8.4
Automated sales alerts and tasks (291)
86%
8.6
Campaign Management (2)
83%
8.3
Calendaring (247)
80%
8.0
Event/webinar marketing (239)
86%
8.6
Social Media Marketing (2)
86%
8.6
Social sharing and campaigns (218)
87%
8.7
Social profile integration (212)
85%
8.5
Reporting & Analytics (3)
86%
8.6
Dashboards (504)
87%
8.7
Standard reports (498)
87%
8.7
Custom reports (318)
85%
8.5
Platform & Infrastructure (6)
88%
8.8
API (329)
89%
8.9
Role-based workflow & approvals (221)
85%
8.5
Customizability (347)
87%
8.7
Integration with Salesforce.com (70)
88%
8.8
Integration with Microsoft Dynamics CRM (51)
90%
9.0
Integration with SugarCRM (47)
88%
8.8

What is ActiveCampaign?

The vendor states ActiveCampaign's category-defining customer experience automation platform (CXA) helps over 130,000 businesses in 170 countries meaningfully engage with their customers. The platform gives businesses of all sizes access to 500+ pre-built automations that combine email marketing, marketing automation and CRM for powerful segmentation and personalization across social, email, messaging, chat and text. Pricing starts at just $9/month.


By removing the silos that typically exist between email marketing, marketing automation, CRM, and account management solutions, businesses can automate truly personalized experiences that feel authentic. The vendor states that over 75% of ActiveCampaign's customers use its 850+ integrations including Microsoft, Shopify, Square, Facebook, and Salesforce.

Additionally, ActiveCampaign offers 500+ pre-built automation templates that make it easy for customers to instantly create and run connected campaigns across all channels, and free customer service, including live chat and phone support, a self-help knowledge base and complementary data migration. Combined with the ActiveCampaign Customer Success Commitment—a set of 14 promises pledging that customers will always be able to get what they need, when they need it—ActiveCampaign aims to deliver value on Day 1 to customers of all sizes.

ActiveCampaign Screenshots

Combine tagging with conditional content to put the right message in front of each customer.Powerful, easy-to-use marketing automationFinely segment your audience based on engagement, purchase activity, lead score, or any other dimension you can think of.Use live chat, site messaging, email, and a unified inbox to build relationships with customers.A simple, intuitive CRM helps your sales reps to get more done in less time

ActiveCampaign Video

ActiveCampaign: Customer Experience Automation Demo

ActiveCampaign Integrations

ActiveCampaign Competitors

ActiveCampaign Pricing

Starting Price: $9

More Pricing Information

SaaS Editions Pricing
Pricing DetailsTerms
Lite$9.00Per Month [3 Users]
Plus$49Per Month [25 Users]
Professional$129Per Month [50 Users]
Enterprise$229Per Month [Unlimited Users]

ActiveCampaign Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android

Frequently Asked Questions

What is ActiveCampaign?

ActiveCampaign integrates email marketing, marketing automation, sales automation, and CRM software into one platform designed for small businesses.

How much does ActiveCampaign cost?

ActiveCampaign starts at $9.

What is ActiveCampaign's best feature?

Reviewers rate Triggered drip sequences highest, with a score of 9.3.

Who uses ActiveCampaign?

The most common users of ActiveCampaign are from Small Businesses and the Marketing & Advertising industry.