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ActiveCampaign Reviews

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302 Ratings
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Score 9.0 out of 100
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Reviews (1-9 of 9)

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Kati Kiefer | TrustRadius Reviewer
October 30, 2020

An outstanding CRM choice for bloggers and digital marketers

Kati Kiefer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Usability

10
The automations have an easy step-by-step flow display so you can see exactly what your customers are going to experience every step of the way. Email creation is drag and drop and super simple to add timers (if wanted via HTML) or Gifs (save as an image) or even personalization.
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Nick Papps | TrustRadius Reviewer
October 30, 2020

ActiveCampaign: A robust timesaver, but a bit on the expensive side

Nick Papps
Score 9 out of 10
Vetted Review
Verified User
Review Source

Usability

9
I believe ActiveCampaign is the best going at the moment. But I get the "it still feels too expensive" feeling. That's okay; it saves a lot of time, and I'm still discovering great things to achieve with it all the time. I'm comfortable recommending this to anyone.
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William Ainslie | TrustRadius Reviewer
July 14, 2020

You want this to be accountable to your clients

William Ainslie
Score 10 out of 10
Vetted Review
Verified User
Review Source

Usability

10
In my professional practice it is an integral and rock-solid addition to our team. Love the time it saved us when we implemented it and now the additional income it gives us from our improved customer service and marketing investments. It is scalable with my professional practice and is very unlikely for us to outgrow ActiveCampaign which is a huge PLUS.
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Anonymous | TrustRadius Reviewer
October 16, 2020

Satisfied Customer of ActiveCampaign - Great for Building Automations

Verified User
Score 9 out of 10
Vetted Review
Verified User
Review Source

Usability

8
It has been a fairly easy project for me to learn how to use ActiveCampaign and its functions. I also like the automation builder very much. I think it is simple to use and that is one of the most important functions I was looking for in a email service provider.
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Ben Marcoux Roofing Lead Generation Expert | TrustRadius Reviewer
March 02, 2019

ActiveCampaign - The Perfect Combination of Simplicity Plus Power

Ben Marcoux Roofing Lead Generation Expert
Score 10 out of 10
Vetted Review
Reseller
Review Source

Usability

9
It's super easy and fast to set up automations and email lists. In under five minutes, you can be mailing your list. I'm not a fan of complexity, and I'm also not a fan of being hamstrung by weak tools, so I really like using ActiveCampaign. It's the perfect blend of simplicity and power.
Read Ben Marcoux Roofing Lead Generation Expert's full review

ActiveCampaign Scorecard Summary

Likelihood to Recommend (302)
9.0
Likelihood to Renew (8)
9.1
Usability (9)
8.3
Availability (2)
9.3
Performance (2)
8.0
Support Rating (11)
8.9
Implementation Rating (3)
7.3
Product Scalability (2)
9.3

Feature Scorecard Summary

WYSIWYG email editor (196)
8.1
Dynamic content (179)
8.3
Ability to test dynamic content (159)
7.9
Landing pages (71)
7.1
A/B testing (124)
8.5
Mobile optimization (172)
8.2
Email deliverability reporting (211)
8.8
List management (213)
8.6
Triggered drip sequences (194)
9.4
Lead nurturing (134)
7.7
Lead scoring and grading (98)
7.8
Data quality management (107)
7.2
Automated sales alerts and tasks (97)
8.3
Calendaring (80)
7.1
Event/webinar marketing (70)
8.7
Social sharing and campaigns (68)
8.8
Social profile integration (64)
7.6
Dashboards (196)
7.9
Standard reports (193)
7.8
Custom reports (122)
7.7
API (104)
8.8
Role-based workflow & approvals (68)
7.9
Customizability (108)
7.8
Integration with Salesforce.com (20)
8.1
Integration with Microsoft Dynamics CRM (10)
8.3
Integration with SugarCRM (10)
8.3

About ActiveCampaign

The vendor states ActiveCampaign's Customer Experience Automation (CXA) Platform helps over 100,000 businesses in 170 countries meaningfully engage with their customers. The platform gives businesses of all sizes access to hundreds of pre-built automations that combine email marketing, marketing automation, CRM, and machine learning for segmentation and personalization across social, email, messaging, chat, and text. Pricing starts at $9 a month.


By removing the silos that typically exist between email marketing, marketing automation, CRM, and account management solutions, businesses can automate truly personalized experiences that feel authentic. The vendor states that over 70% of ActiveCampaign's customers use its 300+ integrations including Shopify, Square, Facebook, Eventbrite, Wordpress and Salesforce.

Additionally, ActiveCampaign offers 280+ pre-built automation templates to aim to make it easy to create and run connected campaigns across all channels, and free customer service, including live chat and phone support, a self-help knowledge base and complementary data migration. Combined with the ActiveCampaign Customer Success Commitment; a set of 14 promises pledging that users will always be able to get what they need, when they need it, ActiveCampaign aims to deliver value on Day 1 to customers of all sizes.
Categories:  Customer Relationship Management (CRM),  Email Marketing,  Marketing Automation

ActiveCampaign Screenshots

ActiveCampaign Integrations

ActiveCampaign Competitors

Mailchimp, HubSpot Marketing Hub, Klaviyo, Marketo, Campaign Monitor, Constant Contact, Keap (formerly Infusionsoft), ConvertKit

ActiveCampaign Pricing

  • Has featureFree Trial Available?Yes
  • Does not have featureFree or Freemium Version Available?No
  • Does not have featurePremium Consulting/Integration Services Available?No
  • Entry-level set up fee?No

ActiveCampaign Support Options

 Free VersionPaid Version
Live Chat
Email
Forum/Community
FAQ/Knowledgebase
Social Media
Video Tutorials / Webinar

ActiveCampaign Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS, Android