comScore Digital Analytix (discontinued) Reviews

17 Ratings
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Score 6.0 out of 100

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Reviews (1-5 of 5)

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Tanja Wisskirchen-Curtis | TrustRadius Reviewer
December 13, 2013

Very advanced, highly customizable tool without the ownership costs

Score 9 out of 10
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9
I have extensively used the more basic web analytics tool (WebTrends, Site catalyst, Google Analytics, Coremetrics etc.) as well as the more sophisticated OLAP tools (E.g. Business Objects, Microstrategy) and see the advantage. DAx (Digital Analytix) lays between these groups on a spectrum with out of the box solutions and less customizable (basic web analytics tools) at one end and on the other end highly customizable but more infrastructure investments (OLAP tools). DAx is closer to the more robust OLAP tools in capability and features, but doesn't require the cost and work associated with software and hardware ownership, which (having been an owner of the work involved) is a big benefit in my opinion.
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Anonymous | TrustRadius Reviewer
December 11, 2013

Digital Analytics, a review from a Consultant.

Score 7 out of 10
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7
Overall, quite satisfied with the product. There is a lot of potential with this vendor considering their drive to support as many platforms as possible. There were setbacks and a few negatives, but that's to be expected with any vendor. Hopefully, as comScore continues to flesh out Digital Analytix and take into consideration user feedback, we should see more and more regular improvements to the tool.
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comScore Digital Analytix (discontinued) Scorecard Summary

About comScore Digital Analytix (discontinued)

comScore's Digital Analytix Enterprise (DAX) product was acquired by Adobe in 2015 largely for its European customer base, with the goal of migrating former DAX customers to the Adobe Analytics cloud. Thus, DAX is no longer available.

Formerly, it helped users optimize content for visibility and engagement and utilizes its expertise in audience measurement to integrate demographics, attitudinal, and behavioral data into an organization's entire dataset.

comScore Digital Analytix (discontinued) Integrations

E-Mail Marketing, Tag Management, Content Management Systems, Multivariate & A/B Testing, Data Visualization

comScore Digital Analytix (discontinued) Competitors

comScore Digital Analytix (discontinued) Pricing

  • Does not have featureFree Trial Available?No
  • Does not have featureFree or Freemium Version Available?No
  • Has featurePremium Consulting/Integration Services Available?Yes
  • Entry-level set up fee?No

comScore Digital Analytix (discontinued) Support Options

 Free VersionPaid Version
Phone
Email
FAQ/Knowledgebase
24/7/365 Extended Support Options Available

comScore Digital Analytix (discontinued) Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:No
Supported Countries:Global
Supported Languages: Global