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Adobe Experience Manager

Adobe Experience Manager

Overview

What is Adobe Experience Manager?

Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and…

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Recent Reviews
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 16 features
  • Role-based user permissions (38)
    8.4
    84%
  • Mobile optimization / responsive design (35)
    7.8
    78%
  • Page templates (37)
    7.6
    76%
  • Bulk management (36)
    7.2
    72%

Reviewer Pros & Cons

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Video Reviews

12 videos

Adobe Experience Manager User Review | Near Perfect Maintaining Sites
10:40
Adobe Experience Manager Review | Quick Implementation that Saves Time
05:23
Enables People to Create - Adobe Experience Manager User Review
04:59
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Features

Security

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

8.4
Avg 8.0

Platform & Infrastructure

Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.

8
Avg 8.1

Web Content Creation

Features that support the creation of website content.

7.5
Avg 7.6

Web Content Management

Features for managing website content

7.3
Avg 7.1
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Product Details

What is Adobe Experience Manager?

Adobe Experience Manager, part of Adobe Experience Cloud, combines digital asset management with the power of a content management system.

Adobe Experience Manager Sites is an AI-powered content management system built on a scalable, agile, and secure cloud-native foundation for creating and managing digital experiences across web, mobile, and emerging channels. Users can create content and manage updates with re-usable Content and Experience Fragments and deliver content using template-driven page authoring or a headless approach with GraphQL. Interactive WYSIWYG authoring of React- and Angular-based single-page applications (SPAs) is available using the JavaScript SDK. Experience Manager as a Cloud Service eliminates the need for version upgrades and scales within seconds to handle high traffic with guaranteed uptime SLAs of up to 99.99%.

Adobe Experience Manager Assets is a cloud-native digital asset management (DAM) system that enables the management of thousands of assets to create, manage, deliver, and optimize personalized experiences at scale. Users can create and share asset collections and connect to the DAM from within Creative Cloud apps using Adobe Asset Link. Assets uses AI and machine learning to automatically tag, crop, and manipulate images and video. It also offers rich media delivery, technology that automates the creation of unlimited variations of rich media from a single piece of content for various devices and bandwidths.

Additional Adobe Experience Manager applications that integrate with Experience Manager Sites and Experience Manager include Experience Manager Forms for responsive forms creation and Experience Manager Screens for digital signage.

Adobe Experience Manager Videos

Adobe Experience Manager Competitors

Adobe Experience Manager Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and delivering marketing content.

Salesforce CMS, Acquia Digital Experience Platform, and Contentful are common alternatives for Adobe Experience Manager.

Reviewers rate Role-based user permissions highest, with a score of 8.4.

The most common users of Adobe Experience Manager are from Enterprises (1,001+ employees).
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Comparisons

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Reviews and Ratings

(286)

Attribute Ratings

Reviews

(1-4 of 4)
Companies can't remove reviews or game the system. Here's why
April 04, 2023

My AEM Experience

Score 8 out of 10
Vetted Review
Verified User
Incentivized
To improve authoring/publishing efficiency of content on website.
  • Easy to use once you understand the concept
  • AEM Assets help provide good clear workflow
  • Make website maintenance/update easier
A website with 1000 of contents that need update daily or weekly would be benefit from AEM Sites.
For beginner, it is hard to use. But once you understand, it is good to use.
  • Core components
  • Digital Asset Management
My work just needs to use AEM
50
Consultant, project managers, developers
50
AEM Development Skill
  • Authoring
  • Publishing
  • Work flow
Good tool to learn and use.
Not Sure
  • Integration with Other Systems
  • Ease of Use
Ease of use for website
  • Implemented in-house
  • Development skill
Sometime slow response
  • Author
  • Publish
  • Workflow
Curtis Mortensen | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
We have an in-house development team that develops custom implementations of Adobe Experience Manager for our clients. It is one of many CMSs our company works with to support our customers.
  • Adobe Experience Manager's biggest strength is allowing marketing departments at our clients to build out their website with minimal tech involvement (once implementation is in place.) Marketing folks can create pages and arrange pieces on the page to build out a very professional and complex design without requiring a developer to deploy the update.
  • Adobe Experience Manager is built on various open source platforms that make it possible to extend functionality in a lot of complex ways.
  • Adobe Experience Manager also does a good job integrating with many of Adobe's other marketing products, which many clients find useful.
  • I've found that Adobe Experience Manager isn't quite as stable as I'd expect an enterprise piece of software to be. There are a few out of the box components that are finnicky/fragile.
  • Supposedly this has been improved in the latest release (6.0), but up until 5.6.1 there were no true coding standards, so business logic could be found scattered all over in scriptlets and servlets. The scriplets would be part JSTL/Expression Language, part scriplet code. This is kind of a nitpick, but as a developer it definitely has an impact.
Adobe Experience Manager is definitely for enterprise applications only. Even were the cost of licensing to be reduced, in many ways, it's overkill for smaller deployments. I've also found it to be inadequate for any eCommerce applications (and I think Adobe would agree with this in their sales literature.) That said, it's fantastic for a large corporation with a big marketing department managing large amounts of content.
Digital Experience Platform
N/A
N/A
Web Content Creation (7)
84.28571428571429%
8.4
WYSIWYG editor
80%
8.0
Code quality / cleanliness
70%
7.0
Admin section
80%
8.0
Page templates
90%
9.0
Mobile optimization / responsive design
90%
9.0
Publishing workflow
90%
9.0
Form generator
90%
9.0
Web Content Management (5)
82%
8.2
Content taxonomy
100%
10.0
SEO support
90%
9.0
Bulk management
70%
7.0
Availability / breadth of extensions
70%
7.0
Community / comment management
80%
8.0
Customer experience management
N/A
N/A
Results and Analysis
N/A
N/A
Platform & Infrastructure (2)
85%
8.5
API
80%
8.0
Internationalization / multi-language
90%
9.0
Security (1)
90%
9.0
Role-based user permissions
90%
9.0
  • As a developer, this question is a little difficult to answer, but all of our clients have been pleased with flexibility an Adobe Experience Manager implementation gives them. Marketing teams can really shine and control their web presence without relying on slow tech teams to support them.
I'll continue to use this product for many years. Adobe is making it clear they are taking customer feedback seriously and there continues to be growing demand for Adobe Experience Manager implementations. As a developer, I find that there is still lots of room in this platform to try new techniques and really keep our implementations up to par with the latest standards.
I've done numerous implementations using WordPress (a free open source CMS that many medium sized companies are leveraging) and found that it's really awkward for non-technical users. Adobe Experience Manager is a much more friendly piece of software for managing large and varied pieces of content. However, if you just want a corporate blog, WordPress will definitely fill your needs.
  • Create new web pages
  • Creating re-usable content
  • Sharing/using assets (images, videos)
  • Depending on how it was configured, page layouts can be rough
Yes, but I don't use it
Nadia Sweeting, MS | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
My company utilizes Adobe Experience Manager (AEM) as a CRM for the company website. All images and content are stored within the DAM within AEM. All changes to individual pages are authored through AEM. Each business unit updates their respective site content or implements new components in an effort to launch new campaigns and site optimization.
  • Ease of image upload
  • Ease of content changes on the spot
  • Workflow systems for production
  • Allow all vested parties to a project to be notified once any changes occur to a page
  • Allow for paid media campaign management
Adobe Experience Manager is well suited for an integrated digital marketing team who works closely with digital agencies and IT.
Digital Experience Platform
N/A
N/A
Web Content Creation (8)
91.25%
9.1
WYSIWYG editor
80%
8.0
Code quality / cleanliness
70%
7.0
Admin section
100%
10.0
Page templates
100%
10.0
Library of website themes
90%
9.0
Mobile optimization / responsive design
100%
10.0
Publishing workflow
100%
10.0
Form generator
90%
9.0
Web Content Management (5)
90%
9.0
Content taxonomy
100%
10.0
SEO support
100%
10.0
Bulk management
80%
8.0
Availability / breadth of extensions
80%
8.0
Community / comment management
90%
9.0
Customer experience management
N/A
N/A
Results and Analysis
N/A
N/A
Platform & Infrastructure (2)
80%
8.0
API
80%
8.0
Internationalization / multi-language
80%
8.0
Security (1)
80%
8.0
Role-based user permissions
80%
8.0
  • Increase employee efficiency
  • Complete control of content by marketing team
  • Great user experience
  • Webspehre
Websphere is antiquated.
Content Author / Administrator
100-1,000 pages
Yes
Websphere
  • Price
  • Product Features
  • Product Usability
  • Existing Relationship with the Vendor
Websphere was costing the company a lot of money for an outdated system.
Involved the actual users of the program for their evaluation and review prior to purchase
  • Access to sites
  • Ease of updating content real-time
  • DAM uploads
  • Coding ( I'm not a coder)
  • Developing components -
Yes
We use mobile interface due to the nature of the business
The CMS is very easy to use and very useful to the nature of my job. It allows me to communicate with all areas of the business and articulate digital requests.
Vagner Polund | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Since I work at a agency named Axis41 I have worked extensively with the product. It was formally known as CQ but has since been rebranded as AEM. Initially CQ started as a enterprise level CMS (Content Management System). Since then Adobe has integrated many different solutions into AEM. It excels at managing web content for large scale enterprise websites. It has many web content management facets as well such as: Personalization, Digital Asset Management, Analytics, and many other solutions on the way.
  • Manages web content with an intuitive WYSIWYG authoring experience.
  • Manages Digital Assets used by your website such as images, audio, documents, etc.
  • Creates an simple easy to use experience to generate web content. Centers all web content generation around the author.
  • A lot of the OOB (Out Of the Box) components are still a little buggy and not fully ready to go without some minor tweaks.
  • Since the software was acquired not too long ago by Adobe, a lot of Adobe integrated solutions are not fully baked yet. That is getting better with time.
Adobe is an enterprise level software that is best suited for large amounts of web content. The entire web management experience is engineered around the author. It is a large solution with many capabilities readily available to you out of the box.
  • Easier authoring experience for web management
  • Easy management of digital assets and other web content
  • Amazing server side caching strategy and invalidation
Much simpler than SharePoint and by far much easier to develop as well. Getting a unique look and feel into a SharePoint is like pulling teeth compared to Adobe Experience Manager. I also felt that the authoring experience was simpler and easier in Adobe Experience Manager as well. If I had the choice between the two, I would definitely choose AEM.
  • Implemented in-house
Yes
The first phase was a primary focused on the engineering the page templates and basic components that authors would use to edit simple content.
The second phase focused on more complex components and current component enhancements.
  • How can I Migrate content from a Relational Database CMS (like Drupal) into AEM?
  • How can I integrate information from a SOAP service into my web content?
  • How can I import content from html files into AEM and automatically create author-able content from static html files.
Depending on your individual needs, It is really quite simple to create an authoring experience for a website that looks really good. I have been part of many implementations and many teams and have seen many projects that were super successful and others that were not implemented well. AEM has room for a lot of flexibility in the implementation process compared to other CMS like SharePoint.
  • Author content directly on a web page. Their WYSIWYG interface is very intuitive and simple to use.
  • Manage Digital content such as pictures, music, and movies that is used by my web pages
  • Publish new content fast and keep all live web content up to date.
  • Workflow implementation such as making an approval processes. They are a bit clunky and don't always function well
  • Redirects and vanity URLs can turn into a harry mess if you have too many
  • Creating newsletters are frustrating since the OOB newsletter are buggy
Yes
The new touch UI allows you to author content from any mobile device with relative ease. Before in 5.6 you did not have the capability to author content from an iPad. Now with the new Coral UI interface, everything is a simple touch. The main drawback comes from widgets that have large editing dialogs. If a widget has a editing dialog that has too many configuration options, it is very difficult to see in the dialog. You have to scroll through the dialog to see all the options. This can be frustrating if your on a cell phone.
I personally feel that AEM is very intuitive to use from an authoring standpoint. The entire CMS was engineered around the author. Everything about AEM is geared to helping authors generate and maintain content. There are ways that tool tips can be customized so that any individual could simply hover over and be guided step by step on how to author web content
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